Date-wise News

Text 100 has won the PR mandate of UTV Bindass, on the back of a multi-agency pitch

e4m Desk Feb 6, 2012 4:19 PM

Text 100 has won the PR mandate of UTV Bindass, on the back of a multi-agency pitch

e4m Desk Feb 6, 2012 4:17 PM

India Tourism Development Corporation (ITDC) has empanelled 12 agencies in Delhi post a multi-agency pitch that was initiated in November last year

Deepika Bhardwaj Feb 6, 2012 3:41 PM

Mindshare has added another new business to its client portfolio - Tamil Nadu based real estate developer SPR&RG Constructions Private Limited

e4m Desk Feb 6, 2012 2:46 PM

Epsilon taps seasoned marketer Regina Leung for a role as Vice President to drive lead generation and brand awareness in Asia and Europe

e4m Desk Feb 6, 2012 12:23 PM

Garnier, ET Now, Tata Docomo and McDonalds get innovative by partnering with En Route Media to offer an advertising experience in taxis

e4m Desk Feb 6, 2012 12:06 PM

Noshe Group has recently added yet another prestigious account to its kitty - dainikbhaskar.com

e4m Desk Feb 6, 2012 11:37 AM

Dialogue Factory has created an innovative OOH campaign for Ascend International School that brings alive the curious minds of kids

Priyanka Nair Feb 6, 2012 10:07 AM

Sahara would be investing Rs 1,000 crore in Sahara Welfare Foundation to support various programmes, including setting up 20 sports centres

Suraj Ramnath Feb 6, 2012 9:26 AM

For the first time, an international series is premiering in India four days ahead of its launch in the US. A massive promo blitz gets underway from Feb 7

Shree Lahiri Feb 6, 2012 9:24 AM

Mahindra XUV 500 campaign, meant for India & international markets, is more heavy on story element. Experts feel it’s more about man & not the machine

Deepika Bhardwaj Feb 6, 2012 9:16 AM

Webchutney has led Kaya Skin Clinic’s digital initiatives to infuse greater interactivity and deeper engagement in their existing brand identity

Deepika Bhardwaj Feb 6, 2012 9:08 AM

Kathputlee Arts & Films has launched what is being touted as India’s first 3D fiction magazine. The magazine is being distributed for free with HT’s Brunch

Abid Hasan Feb 6, 2012 9:06 AM

David Jones will chair Creative Effectiveness Jury. Mainardo de Nardis has been named Media Jury President, while Iain Tait will lead Cyber Jury

e4m Desk Feb 6, 2012 9:01 AM

The India centre is the fourth in the world for Bertelsmann after Germany, New York & China, signifying India’s importance for the media group’s ops

Abid Hasan Feb 6, 2012 8:54 AM

Carat India has appointed Himanka Das as Senior Vice President, West. He will be reporting to Kartik Iyer, Managing Director, Carat India

e4m Desk Feb 6, 2012 8:29 AM

IndusInd Bank’s campaign focuses on innovative services, based on the philosophy of responsive innovation. RK Swamy BBDO, Media Direction are the AoRs

Priyanka Nair Feb 6, 2012 8:22 AM

The IBF brought together programming heads and channel heads to evaluate the complaints received by the Broadcasting Content Complaints Council

Arwa Sultanali Feb 6, 2012 7:57 AM

Airtel has called JWT India, Taproot and Ogilvy Africa to present ideas for its global identity. The pitch is in a nascent stage

Deepika Bhardwaj Feb 6, 2012 7:55 AM

ING Life Insurance has appointed Law & Kenneth as its creative partner. Rediffusion Y&R was the incumbent agency on the business

e4m Desk Feb 6, 2012 7:09 AM

Igniting the passion for cars and bikes, Hindi daily Prabhat Khabar has kick-started The Great International Auto Show 2012 in Jharkhand & Bihar

e4m Desk Feb 6, 2012 5:32 AM

To celebrate the success of its ‘Marks for Sports’ campaign, NDTV acknowledged excellence in sports with the ‘Spirit of Sport’ awards

e4m Desk Feb 6, 2012 5:30 AM

Blending flavours from both print & television media, Ekhon Kolkata’s content would focus on keeping people updated with anything happening around them

e4m Desk Feb 6, 2012 5:28 AM

Big CBS Networks is launching with English language feed and has entered into a distribution deal with largest operator, Lanka Broadband Network

e4m Desk Feb 6, 2012 5:26 AM

In his new role, Ramesh Praba will oversee the overall organisational functions and head the entire network consisting of six channels

Sai Prasanna Feb 6, 2012 5:22 AM

PR Satheesh will be moving to the mainstream media space at a startup. He had spent two years at mobile solutions company TELiBrahma

Sai Prasanna Feb 6, 2012 5:21 AM

AMO has won the creative biz following a pitch that lasted over 3 months, during which 5 agencies were briefed, followed by shortlisting of 3 agencies

e4m Desk Feb 6, 2012 4:56 AM

The development of digital has really changed the potential of Outdoor. The flexibility associated with digital (that is, day-part, interaction, posting…) has allowed clients far greater potential to use the medium for their needs. Also, the consolidation in ownership has created large global companies who then have the necessary investment to help continue such developments and help to optimise their potential. Both of these are still very new to the Indian market, and what digital developments have taken place seems to have lacked the correct investment – but I expect this to change in the very near future.

e4m Desk Feb 6, 2012 12:00 AM