‘Jhalak Dikhlaja’ is the 3rd non-fiction show to shift from Sony to Colors, after ‘Bigg Boss’ & ‘Fear Factor India’. Will the shift see a ratings surge?
Come February 17 and the Pitch Madison Media Advertising Outlook 2012 will reveal the top ad spend trends across various media. Don’t miss the date
The Cadbury Mishti Shera Srishti initiative of ABP Group & Cadbury India blended regional flavours with a universal concept for greater brand connect
Cycle Pure Agarbathies has given a ‘rock’ twist to an old classic in the new TVC for brand Heritage Agarbathy. Cut the Crap is the creative agency
As Executive VP - Colas, Hydration & Mango Based Beverages, Homi Battiwalla takes over from Sandeep Singh Arora, who has moved on from the organisation
Executed by Mindshare, National Geographic Channel’s outdoor campaign for programming line-up, ‘Mega February’, plays up the size factor
Ogilvy & Mather has launched a new cross-discipline social media practice, Social@Ogilvy, which connects all of the agency’s social media experts
Star Plus has partnered with Hindustan to launch a campaign, ‘Everybody must vote’, which encourages viewers to vote during this election period
News professionals from around the world will explore the future of journalism in a digital environment at a conference at UNESCO’s headquarters on Feb 16-17