Polimer News is based in Chennai. It was launched by Kalyana Sundaram as a local TV station in Salem, which was carried only on subscription providers
In its first phase, #PlasticBeku will be undertaken at three BIAL-adopted schools and five panchayats of Devanahalli Taluk
The campaign comprises a series of short, digital-first video ads that leverage humour to give a quirky twist to the high involvement activity of home-buying
The campaign will focus on SABIC solutions created from collaborations that enable society to meet the demands of a changing world
As part of the tie up, Paytm will distribute Aegon Life products to its customers
Launches ‘Get Them Talking’ festive campaign
IA’s mandate includes driving brand awareness, facilitating trials, and creating brand loyalists and advocates who will help evangelise Too Yumm!
Socxo platform will help Aegon Life boost organic reach, trust & awareness to their content marketing initiatives
The ‘Aapki Jeb Hith Mein Jaari’ campaign has been conceptualised by Daiko FHO and produced by Cellar Door in partnership with the ETMoney marketing team
The platform will carry digital content across four years, including match recaps, in-play key moments and other match and feature content
Pulp Strategy will manage the brand’s presence across all digital platforms through media planning, media buying, content marketing, and social media campaigns
The account was won following a multi-agency pitch
Vastu Ghee is already available pan India, iVIPANAN will help the brand further penetrate the market as a strategic digital partner
‘Myprotein’ has forayed into the Indian market with a strategic partnership with MSM Retail Pvt Ltd
The launch event was held at Crossword Bookstore in Bandra on 25th September 2019
BARC India has released a paper on its sampling techniques and measurement panel's efficiency
iQuanti is rapidly building its customer success and solutions teams in the region to activate its growth plans
Each timepiece is individually numbered and comes encased in exclusive packaging featuring Dhawan's signature and a personalised message to all his fans
With a growth rate of over 50% in 7 years, Media Mantra has been ranked 2nd fastest growing PR firm in Asia Pacific Region for 2019
As a part of the tie-up, Paytm will distribute Aegon Life products to its customers
The tool is a landing page Content Management System
‘Vijayadashami – Prathi Roju Pandage’ will have Tollywood actress Nabha Natesh making a special appearance
The third edition of the report also names Dell, Apple iPhone and LG (Televisions) in 2nd, 3rd and 4th rank respectively
Panasonic aims to expand its technology benefits to a larger retail ecosystem by enabling SDN technology with Lemma Technologies digital advertising platform
The agency won the digital mandate in a multi-agency pitch
Prior to this, Nikam was General Manager at Sony Music India
Trust Legal to assist CINTAA with advocacy, policy, public relations and regulatory matters
Performics won the mandate in a multi-agency pitch and will focus on performance marketing solutions to enhance the brand’s footprint
The Pitch CMO Summit Chennai 2019 will be held at the Taj Coromandel, on Friday, October 4
Megha Tata, Managing Director, South Asia, Discovery, is hopeful that the industry will see a good festive period following the reduction in corporate tax rate
LIC took the 2nd position, Tata Consultancy Services stood at No. 3, while Airtel and State Bank of India were in 4th and 5th position respectively
The 2nd edition of exchange4media Screenage Mobile Marketing Conference and Maddies will be held on October 11, 2019 in Mumbai
The DSP Mutual Fund video campaign shows how the Bhopal professor, whose dance moves had gone viral, overcame his worries with the help of Dynamic Asset Allocation Funds
The Global EVP of Brand Safety at GroupM talks on brand safety and ad fraud measurement & mitigation
According to the report, brands need to have a clear purpose, explore abundant markets, drive innovation, be frictionless and earn consumer trust
CVL Srinivas, Country Manager, WPP, spoke about some initiatives WPP is driving in India and why BrandZ is an important part of WPP’s strategy
Pithawala, Vice President and Global Head - Marketing, Sales & Innovation, shares insights on the brief and concept of the campaign, and roping in Ayushmann Khurrana as brand ambassador