Date-wise News
Polimer News is based in Chennai. It was launched by Kalyana Sundaram as a local TV station in Salem, which was carried only on subscription providers
exchange4media Staff Sep 26, 2019 7:35 PM
In its first phase, #PlasticBeku will be undertaken at three BIAL-adopted schools and five panchayats of Devanahalli Taluk
exchange4media Staff Sep 26, 2019 6:41 PM
The campaign comprises a series of short, digital-first video ads that leverage humour to give a quirky twist to the high involvement activity of home-buying
exchange4media Staff Sep 26, 2019 6:15 PM
The campaign will focus on SABIC solutions created from collaborations that enable society to meet the demands of a changing world
exchange4media Staff Sep 26, 2019 5:54 PM
As part of the tie up, Paytm will distribute Aegon Life products to its customers
exchange4media Staff Sep 26, 2019 5:39 PM
IA’s mandate includes driving brand awareness, facilitating trials, and creating brand loyalists and advocates who will help evangelise Too Yumm!
exchange4media Staff Sep 26, 2019 5:09 PM
Socxo platform will help Aegon Life boost organic reach, trust & awareness to their content marketing initiatives
exchange4media Staff Sep 26, 2019 5:03 PM
The ‘Aapki Jeb Hith Mein Jaari’ campaign has been conceptualised by Daiko FHO and produced by Cellar Door in partnership with the ETMoney marketing team
exchange4media Staff Sep 26, 2019 4:42 PM
The platform will carry digital content across four years, including match recaps, in-play key moments and other match and feature content
exchange4media Staff Sep 26, 2019 4:10 PM
Pulp Strategy will manage the brand’s presence across all digital platforms through media planning, media buying, content marketing, and social media campaigns
exchange4media Staff Sep 26, 2019 4:09 PM
Vastu Ghee is already available pan India, iVIPANAN will help the brand further penetrate the market as a strategic digital partner
exchange4media Staff Sep 26, 2019 3:45 PM
‘Myprotein’ has forayed into the Indian market with a strategic partnership with MSM Retail Pvt Ltd
exchange4media Staff Sep 26, 2019 3:09 PM
The launch event was held at Crossword Bookstore in Bandra on 25th September 2019
exchange4media Staff Sep 26, 2019 2:40 PM
BARC India has released a paper on its sampling techniques and measurement panel's efficiency
exchange4media Staff Sep 26, 2019 2:31 PM
iQuanti is rapidly building its customer success and solutions teams in the region to activate its growth plans
exchange4media Staff Sep 26, 2019 1:45 PM
Each timepiece is individually numbered and comes encased in exclusive packaging featuring Dhawan's signature and a personalised message to all his fans
exchange4media Staff Sep 26, 2019 1:23 PM
With a growth rate of over 50% in 7 years, Media Mantra has been ranked 2nd fastest growing PR firm in Asia Pacific Region for 2019
exchange4media Staff Sep 26, 2019 1:16 PM
As a part of the tie-up, Paytm will distribute Aegon Life products to its customers
exchange4media Staff Sep 26, 2019 1:16 PM
‘Vijayadashami – Prathi Roju Pandage’ will have Tollywood actress Nabha Natesh making a special appearance
exchange4media Staff Sep 26, 2019 12:59 PM
The third edition of the report also names Dell, Apple iPhone and LG (Televisions) in 2nd, 3rd and 4th rank respectively
exchange4media Staff Sep 26, 2019 12:42 PM
Panasonic aims to expand its technology benefits to a larger retail ecosystem by enabling SDN technology with Lemma Technologies digital advertising platform
exchange4media Staff Sep 26, 2019 12:03 PM
The agency won the digital mandate in a multi-agency pitch
exchange4media Staff Sep 26, 2019 12:02 PM
Prior to this, Nikam was General Manager at Sony Music India
exchange4media Staff Sep 26, 2019 11:36 AM
Trust Legal to assist CINTAA with advocacy, policy, public relations and regulatory matters
exchange4media Staff Sep 26, 2019 11:26 AM
Performics won the mandate in a multi-agency pitch and will focus on performance marketing solutions to enhance the brand’s footprint
exchange4media Staff Sep 26, 2019 11:08 AM
The Pitch CMO Summit Chennai 2019 will be held at the Taj Coromandel, on Friday, October 4
exchange4media Staff Sep 26, 2019 9:22 AM
Megha Tata, Managing Director, South Asia, Discovery, is hopeful that the industry will see a good festive period following the reduction in corporate tax rate
Moumita Bhattacharjee Sep 26, 2019 9:05 AM
LIC took the 2nd position, Tata Consultancy Services stood at No. 3, while Airtel and State Bank of India were in 4th and 5th position respectively
Noel Dsouza Sep 26, 2019 9:05 AM
The 2nd edition of exchange4media Screenage Mobile Marketing Conference and Maddies will be held on October 11, 2019 in Mumbai
exchange4media Staff Sep 26, 2019 9:01 AM
The DSP Mutual Fund video campaign shows how the Bhopal professor, whose dance moves had gone viral, overcame his worries with the help of Dynamic Asset Allocation Funds
exchange4media Staff Sep 26, 2019 9:00 AM
The Global EVP of Brand Safety at GroupM talks on brand safety and ad fraud measurement & mitigation
Tasmayee Laha Roy Sep 26, 2019 8:59 AM
According to the report, brands need to have a clear purpose, explore abundant markets, drive innovation, be frictionless and earn consumer trust
exchange4media Staff Sep 26, 2019 8:40 AM
CVL Srinivas, Country Manager, WPP, spoke about some initiatives WPP is driving in India and why BrandZ is an important part of WPP’s strategy
Misbaah Mansuri Sep 26, 2019 8:33 AM
Pithawala, Vice President and Global Head - Marketing, Sales & Innovation, shares insights on the brief and concept of the campaign, and roping in Ayushmann Khurrana as brand ambassador
exchange4media Mumbai Bureau Sep 26, 2019 8:32 AM
