Date-wise News
Hosted by Ryan Bennett and Tarun Katial, the event was attended by Ekta Kapoor, Dia Mirza, Ashvini Yardi, Deepak Pande, Vijay Kolli and Ashish Dhawan
exchange4media Staff Oct 14, 2019 7:27 PM
The current edition of Bigg Boss on VOOT has digital sponsors like Ace2Three, Swiggy, Flipkart and Revv Cars
exchange4media Staff Oct 14, 2019 7:12 PM
According to a report by BDO and WARC, marketing technology automation software, analytics tools and AI are aiding marketers to optimise their media spend
exchange4media Staff Oct 14, 2019 6:30 PM
Ghosh, a veteran in the newspaper industry, was associated with organisations like ABP Group and Indian Express
exchange4media Staff Oct 14, 2019 5:51 PM
The FMCG major’s quarterly profit has met estimates, say reports
exchange4media Staff Oct 14, 2019 5:33 PM
The report analyses the digital ecosystem enabled through 5G, blockchain technology, IoT, AI, cognitive computing, machine learning and AR/VR
exchange4media Staff Oct 14, 2019 5:05 PM
The campaign takes the brand’s ‘Naye India ke badhte load ke liye’ proposition further
exchange4media Staff Oct 14, 2019 4:19 PM
Tagra joins JSW Ventures from Network18 Group where he was heading Capital18, the venture investment division
exchange4media Staff Oct 14, 2019 4:16 PM
Prior to joining BuzzOne, Upadhyay was managing digital sales and branded content (North & East) at News18.com
exchange4media Staff Oct 14, 2019 3:40 PM
In her new role, Sawhney’s mandate will be to strengthen and enhance the communication and branding of the ingredient brand Liva
exchange4media Staff Oct 14, 2019 3:38 PM
The video on Facebook reached 500,000 people in 12 hours of the on-air narration of the BIG Mahalaya
exchange4media Staff Oct 14, 2019 3:36 PM
The objective is to capture visibility across top three metros - Delhi, Mumbai & Bangalore
exchange4media Staff Oct 14, 2019 3:13 PM
The campaign by Ogilvy India has been supported by the release of the TVC on television channels and social media platforms
exchange4media Staff Oct 14, 2019 3:01 PM
The corporate name change is effective immediately and will be implemented across the company's products and services
exchange4media Staff Oct 14, 2019 2:56 PM
The new campaign by 82.5 Communications, Bengaluru, will be led by a television commercial followed by a media plan for print, outdoor and retail
exchange4media Staff Oct 14, 2019 2:47 PM
The 360-degree marketing campaign was created by L&K Saatchi & Saatchi
exchange4media Staff Oct 14, 2019 2:33 PM
The transition will help ShortsTV cost-effectively scale operations and reach a wider audience on leading platforms
exchange4media Staff Oct 14, 2019 2:30 PM
The film features 8 women across various metiers who are making a mark for themselves in unchartered territories or defying conventions, including professional athlete & LGBT activist Dutee Chand
exchange4media Staff Oct 14, 2019 2:21 PM
The new feature gives users real-time updates of the stock market on their phone’s home screen
exchange4media Staff Oct 14, 2019 2:08 PM
His career includes stints at ALT Balaji, Discovery Networks India and most recently, he was Senior Kids Programming Director at Viacom18
exchange4media Staff Oct 14, 2019 1:55 PM
PayPal will partner with social media influencers including Chef Ranveer Brar, Gopal Datt, Malhaar Rathod and Aditi Shetty
exchange4media Staff Oct 14, 2019 1:41 PM
Offer launched under network’s ‘Ab India aur bhi happy’ campaign
exchange4media Staff Oct 14, 2019 1:40 PM
Comes up with video to end all preconceived thoughts about women
exchange4media Staff Oct 14, 2019 1:15 PM
Amitabh Tewary has been appointed as Chief Innovation Officer and Rahul Kothari has been named Chief Business Officer
exchange4media Staff Oct 14, 2019 12:55 PM
Monthly active users expected to cross 10 million by FY20
exchange4media Staff Oct 14, 2019 12:35 PM
The latest report from the agency’s research vertical, Recogn, decodes Instagram in India from a user's perspective and gives insight on how it is helping brands drive sales
exchange4media Staff Oct 14, 2019 12:29 PM
Launching the Diwali campaign, Ranveer Singh will be donning Manyavar’s opulent Indian wear as he speaks about his #DiwaliWaliFeeling
exchange4media Staff Oct 14, 2019 12:09 PM
Culture Machine Media will be structured into two focussed businesses - CM Studios and Lightstream
exchange4media Staff Oct 14, 2019 11:44 AM
Experts believe that with the growing trend of online content marketing, there is an increasing need to drive awareness around safe user behaviour
Shreshtha Verma Oct 14, 2019 8:54 AM
Viacom18 has announced a-la-carte price for its flagship Hindi GEC COLORS and Kannada GEC COLORS Kannada each at Rs 12 a month
exchange4media Staff Oct 14, 2019 8:49 AM
After an extensive survey, exchange4media, in its annual Mobile Outlook report, concluded that mobile is expected to take the lion’s share of 90 per cent of the total digital ad spends
Shikha Paliwal Oct 14, 2019 8:38 AM
Bajpai, Co-founder and CEO, ixigo, spoke about Zero Dollar Marketing and how it is leveraging the power of content, videos and social media to drive more app adoption and brand awareness
exchange4media Staff Oct 14, 2019 8:34 AM
As per a source, the brand will be closing deals in terms of its creative duties too and is likely to pump in at least Rs 100 crore on the first phase of advertising
Misbaah Mansuri Oct 14, 2019 8:30 AM
Nair, Chief Digital Transformation & Brand Officer, Vodafone Idea, spoke on 'Consumer-centricity in Designing Mobile Experiences' at the e4m Screenage mobile marketing conference
exchange4media Staff Oct 14, 2019 8:29 AM
At the e4m Screenage mobile marketing conference, experts say performance marketing campaigns should go through 3 phases- brand recognition, monetisation & re-targeting the brand
exchange4media Staff Oct 14, 2019 8:25 AM
It’s that time when we look back at names who made an impact on the marketing, advertising & media industry this year. Here are the nominees, as we get set to find out who wins the honour on Dec 5
exchange4media Staff Oct 14, 2019 8:23 AM
