The channel has put together Family Chokha Film Festival with a special bouquet of family-based movies in the 09:30 AM Family Chokha band between 11-15 May 2020
Starting 21st May, ADMC will provide learning opportunities to those interested in learning the different aspects of digital marketing
The film focuses on the safety measures that MTR Foods is following during production and distribution
Creative minds from agencies such as Bang In The Middle, Havas Group, Laqshya, Publicis, Rediffusion, RK Swamy BBDO, Scarecrow M&C Saatchi & Wunderman Thompson delivered a total of 10 campaigns
ConceptualiSed by Leo Burnett India, the film salutes mothers on the frontline of the COVID-19 crisis
Conceptualised by Leo Burnett Orchard, the film highlights how savings from not running our car can go a long way in supporting the families of our household staff during the COVID crisis
The two-way communication exercise is aimed towards effective dissemination of the company’s strategies and future plans
Conceptualised by VMLY&R, the campaign roped in TV celebrities such as Bharti Singh, Anita Hassanandani, Hina Khan and Deepika Singh, as well as key TikTok influencers
Without digital, the overall decline of ad revenue would have stood at 25% rather than 18%, according to the ratings
The alliance further strengthens Shemaroo’s foothold in the international market by targeting the South Asian audience
The Federation of Advertising Agents of Indian Railways sought a one-year license fee waiver among a charter of requests made to Railway Minister Piyush Goyal
The campaign creates a paradox by showing that even fearless are worried about the pandemic and it’s wise to stay indoors
The campaign #TripAtHome, asks travellers to not lose hope while reminding them to stay safe at home
Prior to this, Thomas was the head of Product & Price at Audi India
The digital campaign asks consumers to tag that ‘superhero caregiver mom’
As part of the campaign, conceptualised by Famous Innovations, consumers can send a Whopper to their special someone by tagging @BurgerKingIndia on social media handles
The team is looking at recruitment for several editorial roles, including top and middle level appointments
At e4m e-Conclave 2020, Agarwal, MD & CEO of Lenovo India, discusses with Dr Annurag Batra whether the pandemic has made brands more agile
Tesla CEO Elon Musk and partner Canadian singer, Grimes named their son X Æ A-12 which created a storm among netizens and left them wondering the correct pronunciation of it
Khan marked the association by starring as the brand's iconic 'Raahat Raja' in new ad
Guest Column: Sandeep Sharma, President, R K Swamy Media Group, shares some areas of life that have been disrupted and reinvented by COVID-19
Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19
Among the other names who have seen an uptick in readership are - Filmfare, The Sportstar, Ananda Vikatan, Champak, Balarama and Kumudam
Though the kids' broadcasters were already preparing for the summer content line up, the early planning since the beginning of the year has helped them to function smoothly
In today's 'Beating All Odds', Chetan Mahajan, Founder & CEO of The Mavericks, speaks to Naziya Alvi Rahman, Editor of exchange4media
Previously, Madan has handled multiple brand portfolios at the Star Network for over ten years
Marketing leaders will share inputs on how digital marketing can evolve from impersonal activities to genuine human experiences in the times of the pandemic
Chaudhry, Group President, Corporate Brand Custodian at Adani Group talks about dealing with the corona crisis, leveraging the digital approach, charting the future of communication and more
BARC says it is mindful of the situation and has already introduced multiple cost-cutting measures & will continue to review them regularly