The digital film focusses completely on the audio experience and allows the users to imagine the cues in their own way while they reminisce the small moments of life
The brand plans to gradually expand to cover entire Delhi NCR region
Most recently, she served as Director, Corporate Communications, for Boehringer Ingelheim
‘Teacher My Superhero’ campaignwas rolled out on June 14, 2020, with the release of a song composed and sung by singer Shaan titled ‘O Teacher Shukriya’
People will be able to send money securely or make a purchase from a local business without leaving their chat
The show will be aired from 15th to 22nd June before the festival. The title of the show is SHREEKHETRA LEELA
VIO Spiced Buttermilk's launch is a part of the company’s hyper-local strategy that focuses on developing localized products in India to suit consumer preferences
In a quirky new ad film shot at home during the lockdown, José Covaco relives the excitement of a movie premiere. The line-up includes Hollywood blockbusters like Jumanji: The Next Level
The 15-day campaign will see Radio City urging its listeners to make contributions towards the Plan India's initiative
The new service enables virtual engagements to help brands connect with their consumers in the digital space
The series that explores a mother-daughter relationship will be telecast on the channel Monday to Friday at 7. 30 pm
The channel will air fresh episodes of its fiction shows after a two-month break
The TVC crafted by BBDO has been made in Hindi, Tamil and Telugu
The series will be aired Monday-Saturday at 6 PM
The survey found that 98% of Indians expect cinemas to implement strict safety and hygiene measures to ensure a safe movie-watching experience
Prior to this, Golatkar was working for Star India as Lead, Public Relations and Marketing Communications for Star Sports Network.
The marketing approach helped promote and market the music for the upcoming launches of these entertainers
The two brands will be using contents of the movie, starring Magicbricks’ brand ambassador Ayushmann Khurana and Amitabh Bachchan, for cross-promotional activities
To be part of the talent hunt, viewers need to shoot a 1-minute video clip for any category; winners will be featured on Zee Biskope’s social and television platforms on Camera Day – June 29
Users of the short video app can export their content on to TikTok
The company will also support state governments and local governing bodies with critical interventions
Content is undoubtedly the king but while there is UGC that generates a lot of interest among users, there are also marketing tools that help in accelerating the reach of these campaigns
The corp comm teams of airlines have been on their toes during the lockdown to keep their brands fresh in the minds of the flyers
On the panel - Anjali Krishnan, Anisha Agarwal, Atul Shrivastava, Haresh Nayak, Jayesh Yagnik, Rishabh Mehta; Moderator - Naziya Alvi Rahman
In today's edition of e4m Creative Zone, we speak to Arjuna Gaur, ECD, Leo Burnett India, on creating through constraints, client-spending and more
Guest Column: Hareesh Tibrewala, Joint CEO, Mirum, writes that from reading books to karaoke on Zoom, there was ample spare time to pursue non-business passions
Sonia Singh, Co-founder & Director for Business strategy, Collectcent, shares with exchange4media the data-driven performance advertising company’s offerings, growth strategies & more
Industry experts believe post COVID-19 the genre can sustain on the back of original content, innovative formats and more Indianized programmes with focus on Metros
Friends and colleagues of Bangara, who was Co-Founder and Managing Director of Qyuki Digital Media, say he will be missed for his passion for music, tech, and more so for his warmth and energy
The company has also named PV Gangadharan as the whole-time Director and Mayura MS as whole-time Additional Director
According to official communication, TPG will invest Rs 4,546.80 crore and L Catterton Rs 1894.50 crore