Date-wise News
Ravi Shankar Prasad, Randi Zuckerberg, NG Subramaniam, Debjani Ghosh, Anant Maheshwari amongst dignitaries to grace the event
exchange4media Staff Dec 3, 2020 5:36 PM
Pepsi honours MDH's Mahashay Dharampal Gulati for his ‘timeless swag’
exchange4media Staff Dec 3, 2020 5:27 PM
MDH launched its first television ad in 1984 featuring Mahashay Dharampal Gulati
Misbaah Mansuri Dec 3, 2020 5:19 PM
He changed the way the spice industry is looked at, read a social media post by Badshah Masala
exchange4media Staff Dec 3, 2020 4:28 PM
As an extension of the new identity launch, Mirchi will be releasing “Sirf Radio nahi, har Entertainment mein Mirchi hai” song featuring several artists
exchange4media Staff Dec 3, 2020 3:59 PM
Kataria takes over from Alexis Nasard who is stepping down after almost five years in the role
exchange4media Staff Dec 3, 2020 3:47 PM
On the first day of the IBC virtual event, industry heads discussed mobile marketing, performance marketing trends and emerging trends in 2021
exchange4media Staff Dec 3, 2020 2:15 PM
The event aims to recognize and felicitate budding young talent in the communications industry
exchange4media Staff Dec 3, 2020 1:58 PM
With its new and unique show ‘Sathya’, Zee Kannada is set to take a quantum leap in their show narratives
exchange4media Staff Dec 3, 2020 1:45 PM
Panelists Kunal Kishore, Shalini Rao, Yadvinder Singh Guleria, Tanveer S.Uberoi and session chair Vani Gupta Dandia spoke on content & brand innovation on Day 1 of India Brand Conclave
exchange4media Staff Dec 3, 2020 1:38 PM
The agency will handle strategy and communication across digital, social and mainline for the brand
exchange4media Staff Dec 3, 2020 1:14 PM
Having vast sales experience, Mehta has played integral role in media and leading radio brands like Red FM and Radio Mirchi
exchange4media Staff Dec 3, 2020 12:32 PM
This survey was conducted in 17 Indian states and deep dives into the lives of Rural consumers and their adaptations post COVID, providing valuable inputs for any brand’s rural strategy
exchange4media Staff Dec 3, 2020 11:55 AM
According to a recent lab test by Center for Science and Environment, only Marico's Saffola Honey has met the purity standards
exchange4media Staff Dec 3, 2020 11:29 AM
The account has been won following a multi-phased pitch process
exchange4media Staff Dec 3, 2020 10:17 AM
With spends on mobile marketing set to touch₹ 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends
Simran Sabherwal Dec 3, 2020 9:21 AM
Industry experts Anubhav Sonthalia, Gaurav Shitak and Sandesh Gupta shared their insights on the potential of search engine advertising, and the future of voice and vernacular search.
exchange4media Staff Dec 3, 2020 9:05 AM
The ratings agency has reduced its net loss to Rs 5 crore for the fiscal ended 31st March 2020 from Rs 17 crore in the previous fiscal, according to a CRISIL report
exchange4media Staff Dec 3, 2020 9:00 AM
On Day 1 of e4m India Brand Conclave 2020, Kumar, Co-founder & MD, upGrad, speaks to Dr Annurag Batra, Editor-in-Chief, BW Businessworld and exchange4media
exchange4media Staff Dec 3, 2020 8:57 AM
On Day 1 of e4m India Brand Conclave 2020, Sudhakar Rao, Director-Branding, ICFAI Group, discussed how brands can stand their ground in the face of illogical trolling
exchange4media Staff Dec 3, 2020 8:54 AM
Guest Column: Sadiya Khan, Founder, Akund Communications, puts together a list of the most significant areas for change in digital marketing, how they've evolved and what lies in 2021
Sadiya Khan Dec 3, 2020 8:52 AM
In a conversation with exchange4media, Shaun Nanjappa Chendira, Head of Advertising Sales, South Asia, Discovery Network, talks about the network’s growth during festive period and more
Sonam Saini Dec 3, 2020 8:51 AM
As per the latest TAM AdEx data, Print had the highest number of advertisers between October and November both in 2019 and 2020 compared to other traditional media
Tasmayee Laha Roy Dec 3, 2020 8:43 AM
Day 1 of e4m India Brand Conclave saw James Curleigh, President & CEO, Gibson Brands, share insights on how a brand can pivot through these challenging times & make a global impact
exchange4media Staff Dec 3, 2020 8:22 AM
