Ravi Shankar Prasad, Randi Zuckerberg, NG Subramaniam, Debjani Ghosh, Anant Maheshwari amongst dignitaries to grace the event
Pepsi honours MDH's Mahashay Dharampal Gulati for his ‘timeless swag’
MDH launched its first television ad in 1984 featuring Mahashay Dharampal Gulati
He changed the way the spice industry is looked at, read a social media post by Badshah Masala
‘Namak Issk Ka’ will be aired Monday to Friday at 9pm
As an extension of the new identity launch, Mirchi will be releasing “Sirf Radio nahi, har Entertainment mein Mirchi hai” song featuring several artists
Kataria takes over from Alexis Nasard who is stepping down after almost five years in the role
On the first day of the IBC virtual event, industry heads discussed mobile marketing, performance marketing trends and emerging trends in 2021
The event aims to recognize and felicitate budding young talent in the communications industry
With its new and unique show ‘Sathya’, Zee Kannada is set to take a quantum leap in their show narratives
Panelists Kunal Kishore, Shalini Rao, Yadvinder Singh Guleria, Tanveer S.Uberoi and session chair Vani Gupta Dandia spoke on content & brand innovation on Day 1 of India Brand Conclave
The agency will handle strategy and communication across digital, social and mainline for the brand
Having vast sales experience, Mehta has played integral role in media and leading radio brands like Red FM and Radio Mirchi
This survey was conducted in 17 Indian states and deep dives into the lives of Rural consumers and their adaptations post COVID, providing valuable inputs for any brand’s rural strategy
According to a recent lab test by Center for Science and Environment, only Marico's Saffola Honey has met the purity standards
The account has been won following a multi-phased pitch process
He reportedly suffered a cardiac arrest
With spends on mobile marketing set to touch₹ 20,000 crore, the latest e4m Mobile Marketing Report looks at future trends
Industry experts Anubhav Sonthalia, Gaurav Shitak and Sandesh Gupta shared their insights on the potential of search engine advertising, and the future of voice and vernacular search.
The ratings agency has reduced its net loss to Rs 5 crore for the fiscal ended 31st March 2020 from Rs 17 crore in the previous fiscal, according to a CRISIL report
On Day 1 of e4m India Brand Conclave 2020, Kumar, Co-founder & MD, upGrad, speaks to Dr Annurag Batra, Editor-in-Chief, BW Businessworld and exchange4media
On Day 1 of e4m India Brand Conclave 2020, Sudhakar Rao, Director-Branding, ICFAI Group, discussed how brands can stand their ground in the face of illogical trolling
Guest Column: Sadiya Khan, Founder, Akund Communications, puts together a list of the most significant areas for change in digital marketing, how they've evolved and what lies in 2021
In a conversation with exchange4media, Shaun Nanjappa Chendira, Head of Advertising Sales, South Asia, Discovery Network, talks about the network’s growth during festive period and more
As per the latest TAM AdEx data, Print had the highest number of advertisers between October and November both in 2019 and 2020 compared to other traditional media
Day 1 of e4m India Brand Conclave saw James Curleigh, President & CEO, Gibson Brands, share insights on how a brand can pivot through these challenging times & make a global impact