Date-wise News

Recently, Disney+ Hotstar had also hiked its annual subscription fee.

e4m Desk Oct 21, 2021 10:00 PM

The regulator says it will do so in the larger interest of consumers and the Broadcasting Sector.

e4m Desk Oct 21, 2021 9:51 PM

Prior to this, Vishwanathan was the CEO of Creativeland Asia

e4m Desk Oct 21, 2021 7:43 PM

Jasani joins from Isobar, which he launched in India in 2008

e4m Desk Oct 21, 2021 7:14 PM

Updated reports say that ZEE will get back to court on October 22 regarding giving consent for EGM

e4m Desk Oct 21, 2021 6:05 PM

The partnership will see Nissan & INOX working across various digital media platforms including on-screen and video wall advertisements, as well as hosting live match screening sessions

e4m Desk Oct 21, 2021 5:16 PM

The report also stated that there is a mismatch between ad spend and time spent. Though 7% of time is spent on short form video, less than 1% of ad dollars is spent on these platforms

e4m Desk Oct 21, 2021 4:34 PM

The content platform is planning to onboard other partners on the app in order to provide a plethora of options under podcasts that will redefine audio-content consumption for its users

e4m Desk Oct 21, 2021 4:12 PM

Early bird offer is valid till 10th November 2021

e4m Desk Oct 21, 2021 3:35 PM

Disney International HD (English General Entertainment channel) will continue to exist, as per the sources

e4m Desk Oct 21, 2021 3:33 PM

A feature-rich CMS permits media owners to both curate & negate content they find unsuitable for rendering, using either the web portal or the mobile application

e4m Desk Oct 21, 2021 2:30 PM

Rai will report directly to Ewen Sturgeon, CEO, International, Wunderman Thompson

e4m Desk Oct 21, 2021 2:16 PM

Leveraging the power of the English Premier League, which gives access to a highly premium audience, Sponsor, ACKO managed to gain high visibility and build engagement with its target audience

Archana Khatri Das Oct 21, 2021 1:42 PM

The September THINK Report analysed ads on TV during the Ganesh Chaturthi week where ad volumes grew 4% compared to the previous four-week average and posted a healthy 28% growth over 2019

e4m Desk Oct 21, 2021 1:29 PM

The agency has devised a cross-functional content-led marketing plan for the brands

e4m Desk Oct 21, 2021 1:08 PM

Goyal is an investor in Unacademy and participated in the company’s Series H fundraise in August

e4m Desk Oct 21, 2021 12:03 PM

Together, the brand hopes to create a powerful synergy of their shared values

e4m Desk Oct 21, 2021 11:42 AM

The network is offering eight different bouquets to its consumers which starts from a minimum of Rs. 5 to Rs 28

e4m Desk Oct 21, 2021 9:50 AM

This is the second acquisition by the group in a month's time as it acquired The Moms Co, early this month

e4m Desk Oct 21, 2021 9:12 AM

The Indian Design Excellence Awards aims to reward the best in design and creative space across various media and advertising channels

e4m Desk Oct 21, 2021 9:00 AM

Even with cryptocurrency still seeing limitations across marketing channels in India, the industry saw a 612% rise in the number of users in the country, in the last year alone

e4m Desk Oct 21, 2021 8:49 AM

TRAI has also said that it will not allow the additional burden to fall on the consumers

Javed Farooqui Oct 21, 2021 8:45 AM

The ASCI & Futurebrands teamed for the GenderNext study to get an insight on the representation of women in ads with an objective to help brands & ad agencies shape gender narratives in a positive way

Kanchan Srivastava Oct 21, 2021 8:42 AM

Like the previous period, Radio Mirchi stayed ahead in Kolkata and Radio City in Bangalore

e4m Desk Oct 21, 2021 8:21 AM

The brand is hopeful of touching pre-Covid numbers in sales for the quarter, growing 50% over the 2020 numbers

Mansi Sharma Oct 21, 2021 8:17 AM

The DPOs say that they will initiate talks with broadcasters on creating new packages to reduce the burden on end consumers as much as possible

Javed Farooqui Oct 21, 2021 8:05 AM