Date-wise News

The platform is seeking ad rates to the tune of Rs 200-250 per 10 seconds for midroll ads. It is asking for Rs 250-300 per 10 seconds for pre-roll ads
Naziya Alvi Rahman Jan 8, 2024 5:02 PM

In a candid chat with e4m, Koli, who is associated with Gillette Venus, spoke about her 4-year-long association with the brand
Tanzila Shaikh Jan 8, 2024 3:25 PM

Harit Nagpal, MD & CEO, Tata Play, shares the inspiration behind his book’s emotions and themes, his reading recommendations and more
Aryan Khanna Jan 8, 2024 2:40 PM

Tata Play Binge has added the dialect-based OTT app STAGE for showcasing hyperlocal entertainment
e4m Staff Jan 8, 2024 12:50 PM

Ujaya Shakya is one of the most prominent figures in the advertising space in Nepal
e4m Staff Jan 8, 2024 12:35 PM

Pradeep Mukim has spent over thirty-three years in the fashion and apparel industry in India
e4m Staff Jan 8, 2024 12:03 PM
The ad featuring MS Dhoni and MC Stan has been conceptualised by Moonshot
e4m Staff Jan 8, 2024 11:02 AM

Pinkvilla’s glamorous awards soiree which captivated almost 1.3 billion viewers in 2023, now geared up to sparkle in a new avatar
NATIVE CONTENT Jan 8, 2024 10:01 AM

With Google testing Tracking Protection that curbs cross-site tracking, brands will adopt a multi-faceted approach to measure their digital ads in the aftermath of the cookie phaseout, say experts
Shantanu David Jan 8, 2024 8:36 AM

Experts say it is not just the smaller number of meters but also the slow pace of installation of these meters that makes the whole purpose insignificant
Aditi Gupta Jan 8, 2024 8:30 AM

While several marketers have proactively readied themselves for the shift, others are still navigating the learning and unlearning process, shared industry leaders
Kanchan Srivastava Jan 8, 2024 8:21 AM

Guest Column: Prasad Shejale, CEO & Founder, LS Digital, writes about the need to take a dynamic strategy to transform the ‘team culture’ into one that adapts the new era of AI methodologies
Prasad Shejale Jan 8, 2024 7:57 AM