CNN-News18 Indian of the Year: SRK, Mani Ratnam among prominent names who will attend
Many other celebrated personalities to join the award ceremony on 10th January in New Delhi
Date-wise News
Network18 appoints Shridhar Mishra as CRO for News18 (Digital)
Shridhar Mishra has Joined Network18 from Zee Media Corporation Ltd where he served as Chief Revenue Officer- Digital
IPL 2024: JioCinema rings in new year with old ad rates
The platform is seeking ad rates to the tune of Rs 200-250 per 10 seconds for midroll ads. It is asking for Rs 250-300 per 10 seconds for pre-roll ads
Zee-Sony merger unlikely to go through: Report
As per a Bloomberg report, Sony is expected to issue a termination notice before January 20
This is my climb: Pramerica Life Insurance’s films celebrate resilience at all life stages
This campaign has been created by Publicis Worldwide India
For influencers, having a clear communication with viewers is key: Prajakta Koli
In a candid chat with e4m, Koli, who is associated with Gillette Venus, spoke about her 4-year-long association with the brand
We have to adapt to technology rather than question the basics: Harit Nagpal
Harit Nagpal, MD & CEO, Tata Play, shares the inspiration behind his book’s emotions and themes, his reading recommendations and more
Bengaluru rasam ad in bad taste? Netizens divided
The copy accompanying the ad read, "Wife North India aa?" (Is your wife North Indian), implying that women from the north can't make rasam
BMEG onboards Yusuf Merchant as Country Head, Out-of-Home and BTL
Yusuf Merchant has over 24 years of experience in sales, media, and leadership roles at agencies like Rediffusion, Madison, Kinetic and Max (DDB)
'Harish Bhat, a careful marketer who took tough decisions’
Industry veterans share their experiences of working with Harish Bhat, who recently retired as the Brand Custodian of Tata Sons after a 36-year stint with the company
Tata Play Binge to offer Haryanvi and Rajasthani content
Tata Play Binge has added the dialect-based OTT app STAGE for showcasing hyperlocal entertainment
Damyant Singh Khanoria steps down as Oppo India CMO
Damyant Singh Khanoria joined Oppo three years back
Ujaya Shakya elected as first VP of the Advertising Association of Nepal
Ujaya Shakya is one of the most prominent figures in the advertising space in Nepal
ace turtle appoints Pradeep Mukim as Chief Commercial Officer
Pradeep Mukim has spent over thirty-three years in the fashion and apparel industry in India
MS Dhoni and MC Stan tackle an awkward situation with hugs in new ad for Fire Boltt
The ad featuring MS Dhoni and MC Stan has been conceptualised by Moonshot
Pinkvilla Screen & Style Icons: The advent of a new chapter in 2024
Pinkvilla’s glamorous awards soiree which captivated almost 1.3 billion viewers in 2023, now geared up to sparkle in a new avatar
The Sunday Guardian receives Best English Newspaper of 2023 award
The award function was organised at NDMC Convention Centre in New Delhi
iD Fresh Food names Rajat Diwaker as India CEO
Rajat Diwaker was earlier with Marico as Managing Director - Bangladesh
What's on brands' plates after the cookie crumble of 2024?
With Google testing Tracking Protection that curbs cross-site tracking, brands will adopt a multi-faceted approach to measure their digital ads in the aftermath of the cookie phaseout, say experts
BARC to increase meter count to 65K: Will this be enough for India’s 200M TV homes?
Experts say it is not just the smaller number of meters but also the slow pace of installation of these meters that makes the whole purpose insignificant
Netflix India elevates Poornima Sharma as head of marketing partnerships
Poornima Sharma joined Netflix in February 2020 as partner marketing lead
Over 90% advertisers not ready for cookieless world: Experts
While several marketers have proactively readied themselves for the shift, others are still navigating the learning and unlearning process, shared industry leaders
Embracing AI and fostering an agile mindset for organizational success
Guest Column: Prasad Shejale, CEO & Founder, LS Digital, writes about the need to take a dynamic strategy to transform the ‘team culture’ into one that adapts the new era of AI methodologies