Confidential Matching falls under a family of techniques and technologies used to match user data from different sources without exposing or directly sharing sensitive personal information
The ‘quality over quantity’ mindset of Gen-Z is rapidly transforming the beauty and cosmetics segment. Cosmetics marketers share how they are prepping for this emerging trend
According to influencer marketing agencies, while the beauty and tech sectors are the major drivers, this year even legacy brands are keen on working with influencers relevant to their domain
While AI algorithms continuously scan competitors' prices to adjust in real-time, it is likely to result in implicit price collusion, caution industry watchers
The pubcaster has already acquired additional spectrum and started the process of procuring the necessary equipment to operationalise it. These additional slots should be available in 4 to 6 months