Tata Motors Passenger Vehicle’s overall media mandate up for grabs

Tata Motors has sent out multiple briefs to agencies

e4m by Chehneet Kaur & Sohini Ganguly
Published: Jul 2, 2024 11:33 AM  | 1 min read
Tata Motors Passenger Vehicle
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Tata Motors-Passenger Vehicle’s overall mandate, including OOH, digital partnerships, media and creative duties, is in review. A company executive close to the development has confirmed on anonymity to e4m.

The passenger vehicle business of the automaker has sent out multiple briefs to agencies for the media buying and planning account.

Tata Motors is a USD 44 billion organisation and is the manufacturer of cars, utility vehicles, pick-ups, trucks and buses.

Tata Motors Limited sales in the domestic & international market for Q1 FY 2024-25 stood at 229,891 vehicles, compared to 226,245 units during Q1 FY 2023-24.

Published On: Jul 2, 2024 11:33 AM