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Danube Properties, BB Marathi

Danube Properties continues its growth story on JioStar with Bigg Boss Marathi

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Gadgets 360

Gadgets360 Emerges as the World’s Top Tech News Platform

Latest News

12-min ad cap: Delhi HC refuses to hear matter

Sanket Upadhyay launches two independent YouTube channels
6 days ago

Publicis reports 5.6% growth in FY25
6 days ago

12-min ad cap: Delhi HC refuses to hear matter
28-January-2026

Danube Properties continues its growth story on JioStar with Bigg Boss Marathi...
28-January-2026

Budget 2026: Legacy media players seek pricing reforms, easier funding
28-January-2026

Republic Day Meets ‘Brand India’: How Campaigns Are Speaking To Indians Abroad
27-January-2026

Music Broadcast Limited redeems preference shares, pays Rs 107.63 crore
20-January-2026

Bisleri returns as official hydration partner for Tata Mumbai Marathon 2026
20-January-2026

#e4mExclusive: Uniqlo India puts media account up for pitch
15-January-2026

From Kantara to KGF: How South studios are building franchise-led IP businesses
15-January-2026

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`TOP NEWS` IN MEDIA, MARKETING AND ADVERTISING

Sanket Upadhyay launches two independent YouTube channels

Sanket Upadhyay launches two independent YouTube channels

Hyundai India x ICC partnership

Hyundai India drives cricket passion with ICC Men's T20 World Cup 2026 partnership

Anthropic draws a hard line on ads; takes AI rivalry to Super Bowl

Anthropic draws a hard line on ads; takes AI rivalry to Super Bowl

Budget 2026

Budget 2026: Legacy media players seek pricing reforms, easier funding

Rural India reshapes marketing strategies

Rural India reshapes marketing strategies as 45% digital budgets move beyond Metros

27-January-2026

IMA

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Omnicom unveils its much-awaited AI-driven platform ‘New Omni’

Omnicom unveils its much-awaited AI-driven platform ‘New Omni’
08-January-2026

Avinash Kaul

Three decades, one industry: The professional legacy of Avinash Kaul
07-January-2026

creator income, influencer marketing

Rs 2.5 lakh a month or nothing at all: What actually determines creator earnings?
06-January-2026

influenecr

Will 2026 formalise the creator economy?
05-January-2026

The Wire

The Wire issues statement on J&K police seizure of journalist’s mobile
24-December-2025

International News
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Hyundai India x ICC partnership

Hyundai India drives cricket passion with ICC Men's T20 World Cup 2026 partnership
6 days ago

Cristina Reina appointed Chief Creative Experience Officer at Droga5

Cristina Reina appointed Chief Creative Experience Officer at Droga5
24-December-2025

Leif Stromnes

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ
21-November-2025

genz

How Gen Z is reshaping holiday marketing — and what brands can do about it
20-November-2025

Industry Briefing
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Dhara

Dhara launches ‘Mann Ka Khao’ campaign

Rediffusion-ICYMI Report

India’s bets for 2026: Confidence vs concern: Rediffusion-ICYMI report

12-January-2026

First Kolhapuri chappals, now chai perfume: Prada turns to India for inspiration again

First Kolhapuri chappals, now chai perfume: Prada turns to India for inspiration again

09-January-2026

Contaminated water deaths remark: MP Kailash Vijayvargiya apologises

Contaminated water deaths remark: MP Kailash Vijayvargiya apologises

02-January-2026

ET NOW

ET NOW unveils new programming slate: ‘All About Your Company’, ‘BrandVerse’ and more

24-December-2025

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Jury Meets To Deliberate On The Year s Best Marketing Entries For Ima 2025

Jury Meets To Deliberate On The Year s Best Marketing Entries For Ima 2025

1 week ago

FLYING HSaatchi & Saatchi, BBH, Propagate and Beehive Wrap Up 2025 with Year-End CelebrationsIGH

Saatchi & Saatchi, BBH, Propagate and Beehive Wrap Up 2025 with Year-End Celebrations

02-January-2026

Recognising Excellence In Broadcasting at e4m ENBA 2024

Recognising Excellence In Broadcasting at e4m ENBA 2024

02-January-2026

Amit Rathi of Channel Factory, Dr. Annurag Batra of BW Businessworld and exchange4media Group, Kartik Mehta of Channel Factory, Vivek Das of Madison Media, Sujata Dwibedy of dentsu X India, Divyesh Gurlani of Apex India - Publicis Groupe India and Nawal Ahuja of exchange4media Group

Future-Ready Media Agencies Take Center Stage at e4m Confluence 2025

20-November-2025

All winners of The Hindu Match Point 2024

The Hindu Launches Match Point Sports Quiz 2024 in Mumbai

28-October-2024

Nikhil Sharma of Perfetti Van Melle India

Exchange4Media hosts Pitch BrandTalk

20-October-2024

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Winners of ICMA 2024

23-December-2024

All Winners of The e4m Maddies 2024

E4m Hosts 10th Edition Of Maddies 2024 in Mumbai

12-December-2024

Agency of the Year, Team Maitri Advertising Works

Honouring the best of the South: IMA 2024

10-September-2024

FEELING OF GUILT

LAQSHYA HONOURS TOP MARKETERS

10-September-2024

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How Gods Behind the Wheel Became India’s Latest Viral Phenomenon?

How Gods Behind the Wheel Became India’s Latest Viral Phenomenon?

Ruder Finn's CTO Tejas Totade on the role of AI & technology in the communications landscape

Ruder Finn's CTO Tejas Totade on the role of AI & technology in the communications landscape

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Exclusive Interview with Brand Director Ashish Gupta on 25 years of Skoda India’s journey

Boutique, bold, and strategic:Tarunjeet Rattan on the next decade of PR

Boutique, bold, and strategic:Tarunjeet Rattan on the next decade of PR

Inside Renault’s Reinvention: Francisco Hidalgo on the Brand’s New Vision for India

Why Turning Data into Decisions is Still Hard test

Why Turning Data into Decisions is Still Hard test

Building Brand Bharat- Harnessing Hyperlocal Data for Rural FMCG Campaigns dsfdsf

Godrej Creative Lab Wins Silver Lion for ‘Naga Saint Eye Test’ at Cannes Lions 2025

Godrej Creative Lab Wins Silver Lion for ‘Naga Saint Eye Test’ at Cannes Lions 2025

Rahul Dravid & Arundhati Bhattacharya on AI, Agentforce & Why Trust Drives Salesforce India

Rahul Dravid & Arundhati Bhattacharya on AI, Agentforce & Why Trust Drives Salesforce India

How Gods Behind the Wheel Became India’s Latest Viral Phenomenon?

Ruder Finn's CTO Tejas Totade on the role of AI & technology in the communications landscape

Nikhita Gandhi Exclusive: On her journey,Bollywood Chartbusters & Going Global with The Hello Group

Boutique, bold, and strategic:Tarunjeet Rattan on the next decade of PR

Why Turning Data into Decisions is Still Hard test

Godrej Creative Lab Wins Silver Lion for ‘Naga Saint Eye Test’ at Cannes Lions 2025

Rahul Dravid & Arundhati Bhattacharya on AI, Agentforce & Why Trust Drives Salesforce India

MOST READ STORY

MartechAi.com News

Venture Capital Looks to AI Agents and IPO Revival in 2026 Outlook

Google DeepMind Co Founder Outlines Simple Test to Assess Jobs at Risk From AI

The Rise of “Shadow Funnels” in Private Chats

Shivraj Alure Takes on Vice President Role at HDFC Bank

e4m Auto Marketing Awards 2.0

People-Movement
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IPG's Group Chief Talent Officer Savita Mathai steps down

IPG's Group Chief Talent Officer Savita Mathai steps down

22-January-2026

IPG Mediabrands’ Chief Growth Officer Anamika Mehta exits amid post-Omnicom restructuring

IPG Mediabrands’ Chief Growth Officer Anamika Mehta exits amid post-Om...

21-January-2026

Shiva Krishnamurthy takes charge as CEO of General Mills India

Shiva Krishnamurthy takes charge as CEO of General Mills India

20-January-2026

Budget 2026: Gaming industry pushes for GST relief & AVGC funding

Budget 2026: Gaming industry pushes for GST relief & AVGC funding

16-January-2026

After Lallantop exit, is Saurabh Dwivedi headed to The Indian Express Group?

After Lallantop exit, is Saurabh Dwivedi headed to The Indian Express Group?

22-January-2026

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INTERVIEW

Sanket Upadhyay launches two independent YouTube channels

Sanket Upadhyay launches two independent YouTube channels

Manesh Swamy launches FirstAI Consultancy Services

Manesh Swamy launches FirstAI Consultancy Services
24-December-2025

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ

Saatchi & Saatchi names Leif Stromnes Chief Strategy Officer for ANZ
21-November-2025

Trump signs bill to compel release of more Epstein documents

Trump signs bill to compel release of more Epstein documents
20-November-2025

Only 11 Brands Clear 3% Recall in India’s ₹20,000-Crore Digital Video Ad Marketed By OK

Only 11 Brands Clear 3% Recall in India’s ₹20,000-Crore Digital Video Ad Marketed By OK
20-November-2025

GUEST COLUMN

Shantomoy Ray

Regional language marketing: India’s biggest growth lever
13-January-2026

Ganapathy Viswanathan

Diamonds in today’s India: From family asset to personal statement
08-January-2026

Aalok Bhan

Why GST overhaul & festive season didn’t spark AdEx revival?
17-November-2025

neeraj singh

Sleigh-ing It: The best Christmas ads of 2024
26-December-2024

Aalok Bhan

Ullu’s IPO delayed, but hope to launch it by March 2025: Vibhu Agarwal
04-December-2024

Media

TELEVISION

Are GST cuts beginning to revive TV advertising?

Are GST cuts beginning to revive TV advertising?

Industry experts see early green shoots in December, but say the recovery remains gradual

27-January-2026

Gaurav Banerjee’s roll of the dice: Rebuilding SPNI in an era of consolidation

Gaurav Banerjee’s roll of the dice: Rebuilding SPNI in an era of consolidation

22-January-2026

Two authorities, one industry: India’s broadcast rules stuck in limbo

Two authorities, one industry: India’s broadcast rules stuck in limbo

20-January-2026

How TV news should diversify beyond ads to thrive in 2026

How TV news should diversify beyond ads to thrive in 2026

19-January-2026

12-min TV ad cap ruling soon: Broadcasters call for forbearance

12-min TV ad cap ruling soon: Broadcasters call for forbearance

16-January-2026

DIGITAL

Sanket Upadhyay launches two independent YouTube channels

Sanket Upadhyay launches two independent YouTube channels

The channels are named Double Check and Awadh Punch

Republic Day Meets ‘Brand India’: How Campaigns Are Speaking To Indians Abroad

27-January-2026

Has AI moved beyond assisting commerce to controlling purchase decisions?

Has AI moved beyond assisting commerce to controlling purchase decisions?

21-January-2026

ImagiNxt 2026 redefines India's position in global tech leadership

ImagiNxt 2026 redefines India's position in global tech leadership

20-January-2026

Is CTV really as measurable as marketers believe?

Is CTV really as measurable as marketers believe?

19-January-2026

OUT OF HOME

OOH shines bright this festive as inventory jumps 15-20%

OOH shines bright this festive as inventory jumps 15-20%

From premium LED billboards to rural haats and temple towns, brands across categories are opting for OOH, reaffirming that outdoor is back in the core media mix, assert industry players

31-December-2025

Greater Bengaluru draft OOH rules brings in centralised, auction-driven model

Greater Bengaluru draft OOH rules brings in centralised, auction-driven model

31-December-2025

OPPO India launches Find X9 Series with new ‘Make Your Moment’ brand campaign

20-November-2025

From Kadhais to Karaoke Trams: OOH ads that lit up October

From Kadhais to Karaoke Trams: OOH ads that lit up October

14-November-2025

India’s OOH market outpaces global growth at 5.8% — What’s fueling the surge?

India’s OOH market outpaces global growth at 5.8% — What’s fueling the surge?

11-November-2025

PRINT

Rs 644 crore in FY25: Government ad spends underscore Print’s power

Rs 644 crore in FY25: Government ad spends underscore Print’s power

In the Union Budget 2024-25, the Government of India allocated Rs 1,089 crore for information and publicity

21-January-2026

NowYouKnow ropes in digital creator and actress Anushka Sen as brand ambassador

24-December-2025

Two couples and a baby: Punjab drug addiction tragedy has new victims

Two couples and a baby: Punjab drug addiction tragedy has new victims

20-November-2025

Bharat’s Chatbot Boom: AI Agents Speak Indian Languages and Reshape Jobs

Bharat’s Chatbot Boom: AI Agents Speak Indian Languages and Reshape Jobs

17-November-2025

Rs 500-cr boost for Print likely as DAVP hike plan may prompt states to revise ad rates

Rs 500-cr boost for Print likely as DAVP hike plan may prompt states to revise a...

14-November-2025

RADIO

Music Broadcast Limited redeems preference shares, pays Rs 107.63 crore

Music Broadcast Limited redeems preference shares, pays Rs 107.63 crore

The company has fully redeemed its non-convertible, non-cumulative redeemable preference shares

20-January-2026

Why kids’ care is rewriting premium marketinge4m

Why kids’ care is rewriting premium marketinge4m

19-January-2026

Pricing discipline & regional strength: Radio industry’s 2026 plan

Pricing discipline & regional strength: Radio industry’s 2026 plan

12-January-2026

UFO Moviez and Miraj Cinemas forge partnership

UFO Moviez and Miraj Cinemas forge partnership

21-November-2025

Rewriting History: Cinema the New Archive of Power

Rewriting History: Cinema the New Archive of Power

20-November-2025