Debarshi Chakravorti
VP Head, Business Communication & Planning, Interactive Avenues
debarshi.chakravorti@interactiveavenues.com
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Authors
VP Head, Business Communication & Planning, Interactive Avenues
Consumer behaviour: A new paradigm in the digital era
Guest Column: Debarshi Chakravorti, VP Head, Business Communication & Planning, Interactive Avenues, believes that the only constant in consumers' behaviour today is their absolute empowerment