Kartik Mahadev
Business Head, Premium Channels, ZEEL
kartikmahadev@e4m.com
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Authors
Business Head, Premium Channels, ZEEL
The onus is on the broadcaster to curate content that the audience finds entertaining
Guest Column: Kartik Mahadev, Business Head, Premium Channels, ZEEL, writes why broadcaster's commitment to 'Curate, Engage and Entertain' will propel both broadcast & digital