Vineet Trakroo
guestcolumn@exchange4media.com
@Vineet Trakroo
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Guest Column: Modi`s Cabinet : All the King`s Men and Women
Modi has ushered in the age of inclusive growth by forming a lean cabinet discounting dynastic politics and changing the ground rules of the political game, says Vineet Trakroo, CEO, Evolution Strategy Advisors
Brand Modi: A challenger's strategy
Vineet Trakroo, CEO, Evolution Strategy Advisors, comments on how crisp messaging and omnipresent advertising delivered with regional precision contributed to the making of Modi