Vishal Gupta
Vishal.Gupta@e4m.com
@VishalGupta
Authors
Vishal Gupta is the co-founder and MD of mycity4kids.com
Guest Column: Five best practices for content marketing: Vishal Gupta, co-founder & MD, mycity4kids.com
Instead of selling a brand to consumers, companies should focus on building a relationship and see how every piece of content either educates, empowers or entertains the consumer on a day-to-day basis, says Gupta