"Wait & watch and traditional mindset hampering investment in digital mktg"
Madhumita Dutta, Chief – Marketing, Pantaloons Retail feels that traditional thinking & fear that investments may not pay off is resulting in lack of confidence in emerging technologies
Madhumita Dutta, Chief – Marketing, Pantaloons Retail feels that wait & watch route & traditional mindset result in lack of confidence in emerging technologies and fear that investments may not pay off More