Bhumi Pednekar teams up with jewellery brand Giva
The jewellery brand has introduced a new line of silver jewellery in collaboration with the actress
Giva, a jewellery brand, has introduced an exquisite new floral line of silver jewellery in collaboration with actress Bhumi Pednekar.
Giva and Bhumi have drawn inspiration from six endangered flowers: Safed Musli, Bell Marrow, Brahma Kamal, Eyebright, Persistent Trillium, and Mountain Ebony.
“I have been thrilled to collaborate with GIVA on this collection,” expressed Bhumi Pednekar. “As an advocate for environmental causes and someone who always wanted to showcase my artistic skills, I believe that this collection has served as a beautiful reminder of the need to protect our planet’s endangered flowers. Moreover, it provides an opportunity to gift meaningfully, offering our loved ones jewellery that can be styled in countless ways. It's a double dose of happiness!”
Ishendra Agarwal, CEO of GIVA, has also expressed enthusiasm about the collaboration, saying, “GIVA has been delighted to join forces with Bhumi Pednekar in bringing The Bhumi Collection to life. This collection has exemplified our shared commitment to delivering exceptional products. With these versatile jewellery pieces, we have aimed to delight our customers by offering them jewellery that not only celebrates the beauty of our planet but also caters to their unique style preferences.”
