Sachin Chhabra quits ACC & Ambuja Cement as Head of Brand Marketing
He has served stints with Amway India, GroupM, ZenithOptimedia, DLF and Airtel in the past
Sachin Chhabra who was spearheading the Brand Marketing function at ACC Cement, a subsidiary of Ambuja Cements and a part of the Adani Group, has quit.
Chhabra was responsible for devising strategy and communications for the entire ACC group with a portfolio size of 15K crores. In the last 3 years he spearheaded the redefining of the company's mission and vision driving a change in the visibility of the brand in the category as well as trade. This was complimented by deployment of digital in various elements of communication strategies along with having a key focus on integrating CRM systems and delivering high levels of customer satisfaction.
Prior to joining ACC Ltd, he was part of Amway India and spearheaded the Marketing and Digital communications from Jan 2015 till Dec 2019.
He has served stints with GroupM, ZenithOptimedia, DLF and Airtel which in all together adds up to over 20 years of experience in Marketing and Communications.