Influencer advertising landscape geared for a reboot post new ASCI guidelines? Industry observers opine that the draft guidelines are a welcome move and could mean increased transparency and authenticity for the space Misbaah Mansuri Feb 23, 2021 9:03 AM
How brands can tap the global nature of Ramadan in these COVID times Industry experts say this Ramadan, brands need to adapt fast as the situation presents an opportunity for them to play a real role here Misbaah Mansuri May 1, 2020 8:58 AM