The bowler will spearhead the company’s campaigns and special tournaments, exhibiting the skills required for playing and excelling in online fantasy sports
The music video, featuring Divyenndu, captures the emotions of a true-blue cricket fan who is passionately engrossed in the game and has a reaction to every match moment
The anthem has been added on Instagram Reels and the brand has also partnered with Roposo to further engage with the audiences
The digital film for #DumHaiTohYahanKhel campaign has been conceptualised by Edelman India
Edelman India to manage the mandate across brand, corporate and digital media