barc-india-and-nielsen-media

Data says that TV witnessed a 73% increase in mythological content along with comedy, which was up by 36% on Hindi GECs

e4m Desk May 25, 2021 9:21 AM

As per the 11th edition of the BARC India and Nielsen Media report, viewership for movies in the last four weeks has also impacted GEC numbers, especially in Bangla, Marathi, Kannada & Malayalam

e4m Desk Aug 28, 2020 8:30 AM