Slang Labs becomes one of the first players in the In-App Voice Assistant space globally to be backed by Google, say media reports.
The voice-based application allows users to celebrate Diwali using any Amazon Alexa and Google Assistant-enabled device
Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India, writes audio OTT platforms allow advertisers to create sonance that triggers brand association
The report states that 60% of smartphone users give voice commands to Google Assistant for results on queries and navigation while travelling