header-bidding

Outbrain rolls out new Native Header Bidding solution

Native Header Bidding allows the Outbrain advertising engine to programmatically bid into display and video ad units to serve Outbrain Native Ads

e4m Desk Dec 14, 2021 12:27 PM

InMobi Exchange offers in-app header bidding across major mediation platforms

Industry-wide header bidding integration enables advertisers and DSPs to have visibility to available ad impressions and place competitive bids for that inventory

e4m Desk Jul 29, 2021 11:10 AM