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Advertising needs to change from being an expense to an investment: Abheek Singhi

Abheek Singhi PMAR 2024?blur=25

At the unveiling of Pitch Madison Advertising Report 2024, Abheek Singhi, Managing Director & Senior Partner, BCG talked about looking at AdEx with a different lens

e4m Staff Feb 16, 2024 9:11 AM