lalitaji

The enduring legacy of Lalitaji 

Lalitaji Hetal Khalsa?blur=25

Lalitaji's wisdom shaped a generation's consumer ethos, leaving an indelible mark on Indian households, writes Hetal Khalsa, Co-Founder and Chief Creative Officer, PivotRoots – A Havas Company

Hetal Khalsa Feb 22, 2024 9:56 AM

Lalitaji was the epitome of smart women

Meenakshi Menon Lalitaji Kavita Chaudhary?blur=25

Meenakshi Menon, an entrepreneur who founded Spatial Access which is now part of Deloitte, remembers ‘Lalitaji’ Kavita Chaudhary

Meenakshi Menon Feb 21, 2024 8:49 AM

Lalitaji was not just a mascot but the embodiment of the brand

Dr. Sandeep Goyal, Lalitaji?blur=25

Dr. Sandeep Goyal, the Chairman of Rediffusion, muses about the supremacy of Lalitaji among mascots in the Indian ad world such as Gattu, Rasna Girl, Onida Devil and Chintamani

Sandeep Goyal Feb 21, 2024 8:34 AM

I never forgot Lalitaji: Ramesh Narayan

Ramesh Narayan?blur=25

Ramesh Narayan, Founder of Canco Advertising, Director Strategy, Asian Federation of Advertising Associations and Mancom Member India Chapter IAA, remembers Kavita Chaudhary as Surf’s Lalitaji

Ramesh Narayan Feb 20, 2024 12:19 PM