media-planning-and-buying

UK agencies sign up to IPA’s Media Climate Charter to reduce carbon impact of media plans

IPA charter?blur=25

Agencies including Carat, Havas Media Group, Initiative UK, iProspect, MediaCom, Wavemaker & Zenith, which are responsible for more than £7bn in 2020 media billings, have committed to using IPA’s tool

exchange4media Staff Jun 9, 2021 6:14 PM