new-channels

Counting on the big day: News channels expect up to 50% jump in revenues for poll results

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Ad rates too typically go up 40-50% during elections, say industry experts

Chehneet Kaur and Sonam Saini May 20, 2024 8:52 AM

Elections 2024: News channels expect 25-30% jump in ad revenue in Q1

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Industry insiders say some news channels increase ad rates by more than 50%, while others hike them 100% during polls

Chehneet Kaur and Sonam Saini Apr 22, 2024 8:51 AM