tv-adex

TV AdEx: Big shows & festive season to bring respite after sluggish summer?

TV?blur=25

The second half will see launch of marquee shows like KBC, Big Boss, Indian Idol, Khatron Ke Khiladi, along with big-ticket event, the 50-over Cricket World Cup

Aditi Gupta Jun 9, 2023 9:27 AM

With consumer sentiments positive, TV looks at 60-70% AdEx increase in festive season

TV?blur=25

Industry players look at a substantial growth in ad revenue compared to the April-May-June period

Sonam Saini Aug 31, 2020 9:19 AM