adidas reveals sportswear label with Deepika Padukone

The campaign talks of cutting through the clutter and staying ‘in the moment’

e4m by exchange4media Staff
Published: Jul 3, 2023 12:02 PM  | 1 min read
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adidas has revealed its latest drop from the all-new sportswear label, the ZERO. NEGATIVE. ENERGY. (Z.N.E.) collection.

Debuted by actor Deepika Padukone, the campaign inspires consumers from various walks of life to cut through the clutter and stay ‘In the Moment’.

The campaign highlights Deepika’s effortless style as she showcases the key looks of the minimal yet versatile collection which provide distraction-free, stylish comfort. Each look keeps it simple yet stylish and allows for multiple pairings to suit the wearer, no matter the moment.

Published On: Jul 3, 2023 12:02 PM