CCTV footage going viral is actually TATA Motors web film
Innovative web film is from the point of view of a parking lot’s security cameras, conceptualised by Soho Square (Mumbai)
TATA Motors, working with Soho Square (Mumbai), has created an innovative web film from the point of view of a parking lot’s security cameras.
Anuraag Khandelwal, ECD, Soho Square, said, “The film is a smart, clutterbreaking and welcome addition to the automotive category. It catches you off guard - you don't realize it's an ad till the very end.”
CREDITS:
Agency: Soho Square Advertising & Marketing Communications
CCO and Chairman: Sumanto Chattopadhyay
ECD and Creative Head, Mumbai : Anuraag Khandelwal
Creative: David Vaz, Shahrukh Irani, Anurag Agnihotri
Director: Porus Kharegat
Production House: Box Office
Line Producer: Splice Studioz
Anuraag Khandelwal, ECD, Soho Square, said, “The film is a smart, clutterbreaking and welcome addition to the automotive category. It catches you off guard - you don't realize it's an ad till the very end.”
CREDITS:
Agency: Soho Square Advertising & Marketing Communications
CCO and Chairman: Sumanto Chattopadhyay
ECD and Creative Head, Mumbai : Anuraag Khandelwal
Creative: David Vaz, Shahrukh Irani, Anurag Agnihotri
Director: Porus Kharegat
Production House: Box Office
Line Producer: Splice Studioz
