IMPACT Creative Talks with Publicis Worldwide’s Bruno Bertelli today
Bruno Bertelli, Global Chief Creative Officer of Publicis Worldwide, will discuss what the agency rule book should be during this pandemic & how Publicis WW agencies are handling the global crisis
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Published: Sep 7, 2020 9:35 AM | 2 min read
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The COVID-19 pandemic has led to extreme pressure on the revenue front when it comes to ad agencies with clients being too cautious and reducing ad spends in the face of the economic uncertainty. But honing your craft and content has always been paramount in the ad world. It is indeed a market environment where creativity should stand out and make a way in a fragmented market space. But how does one do that?
In today’s virtual session of IMPACT Creative Talks, Bruno Bertelli, Global Chief Creative Officer of Publicis Worldwide, will be sharing his insights and learnings. Bertelli will be speaking on the topic: Is Too Safe Too Boring? The session will be moderated by Neeta Nair, Assistant Editor, IMPACT Magazine.
Bertelli will be shining the spotlight on how Publicis WW agencies are internally handling the COVID-19 crisis. The other key highlights of the discussion will be based on the agency’s rulebook to fight the problems arising out of the pandemic for their clients, juding Cannes Do awards, and whether the recently created joint leadership model for BBH and PWW is likely to set a precedent for the Group in other parts of the world.
The session is slated to happen today evening, 7th September 2020, at 5PM. To ensure you don’t miss out on these key insights and start your week on a creative note, please click on the below link to register.
https://bit.ly/3joweST
The session will also be simulcasted on our Facebook, Twitter and LinkedIn pages.
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