JWT India shines at Cyber Lions
JWT India's "Make Every Yard Count" feature for Nike Cricket received multiple honours at the Cyber Lions at Cannes Lions 2014. The other Indian winner included Ogilvy & Mather, while Iconoclast, Forsman & Bodenfors and Creative Artists Agency were the three Grand Prix winners
JWT India’s “Make Every Yard Count” feature for Nike Cricket received multiple honors at the Cyber Lions at Cannes Lions 2014. The other Indian winner included Ogilvy & Mather, while Iconoclast, Forsman & Bodenfors and Creative Artists Agency were the three Grand Prix winners.
‘Make Every Yard Count’ finished with one Silver Lion (Use/Curation of images) and two Bronze Lions (Clothing, Footwear & Accessories and Use of Co-Creation & User Generated Content). Ogilvy & Mather India also won a Bronze Lion for its “Message Barter” for The Akansha Foundation in the Charities, Public Health & Safety, Public Awareness Messages category.
In all, Indian agencies had seen 6 entries making it to the final shortlist.
