Kalyan Jewellers celebrates the occasion of Ganesh Chaturthi with the launch of its digital ad film, featuring regional brand ambassador for the state of Maharashtra – Pooja Sawant in a distinctive avatar.
The actor is seen wearing jewellery from Kalyan Jewellers’ Maharshtrian-heritage inspired jewellery collection – Sankalp.
Paying ode to the true ‘Vighnaharta’ – Lord Ganesha, the ad film captures intricate details of the traditional rituals and customs practiced across households in India.