Nivea Men gets Ranveer Singh to ‘redefine confidence’
The campaign goes with the tagline ‘Bas Ek Roll Hi Kaafi Hai’
NIVEA MEN has unveiled its latest campaign for NIVEA MEN Fresh Active Deo Roll On, featuring brand ambassador Ranveer Singh.
Ranveer Singh embodies the spirit of the NIVEA MEN Fresh Active Deo Roll On with the tagline "Bas Ek Roll Hi Kaafi Hai” emphasising that a single application is enough to give long-lasting freshness for 48 hours.
Reflecting on the campaign, Geetika Mehta, Managing Director at NIVEA India, stated, “The NIVEA MEN Fresh Active Deo Roll On stems from our deep understanding of the modern man's lifestyle, where confidence and long-lasting freshness play pivotal roles. This product is not just about offering effective sweat and odour protection; it's about empowering men to seize every moment with a reliable companion in NIVEA MEN Fresh Active Deo Roll On."