SC gives MIB 3 weeks to file SDC recommendations
The SC declared that it has also allowed applications for intervention from ISA, AAAI, IAMAI, Association of Radio Operators, etc.
On July 9, a bench of the Supreme Court directed the Ministry of Information and Broadcasting to submit an affidavit within the next three weeks, incorporating the recommendations on the 'self-declaration certificate' mandate.
The Supreme Court also said, “Let the copies of the affidavits be furnished to the amicus and any non-compliance by states shall be informed to this court and let a note be submitted before the next hearing.”
According to the Apex Body, the intention of the court is not to cause any harm to anybody. The intention is only to focus on particular sectors and particular aspects. Whatever is extraneous and somehow is being interpreted otherwise shall be clarified.
The apex court issued the order in this regard on May 7, 2024, there has been a lot of discussion on the mandate between the ministry and industry stakeholders about the problems related to its implementation. The ISA had even sent a letter to the ministry highlighting the key challenges with the mandate and the portal.
The self-declaration certificate mandate was ordered by Supreme Court on May 7 while hearing the misleading ad's case of Patanjali. In accordance with the court order, the MIB on June 3 mandated the requirement of self-declaration from all advertisements to be published on June 18.
