To win, you need to focus on the downstream: Niraj Dawar

You'll find that is where majority of the competitive action (between brands) occurs & where so many neglected opportunities for differentiation exist, says the renowned marketing strategist & Professor, Ivey Business School

e4m by Abhinna Shreshtha
Published: Dec 28, 2013 10:08 AM  | 1 min read
To win, you need to focus on the downstream: Niraj Dawar
  • e4m Twitter

You’ll find that is where majority of the competitive action (between brands) occurs & where so many neglected opportunities for differentiation exist, says the renowned marketing strategist & Professor, Ivey Business School More

Published On: Dec 28, 2013 10:08 AM 
Tags Abhinn shreshtha Dialogue Niraj dawar

Featured

Latest