Wavemaker India bags JK Cement’s media account: Reports
According to media reports, the company plans to enhance visibility as part of its expansion strategy
WPP’s Wavemaker India has bagged JK Cement’s media account, according to news reports.
exchange4media reached out to the agency for official confirmation but didn’t receive a response till the time of publishing.
JK Cement’s net sales in Q4FY24 were higher by 6% at Rs 2,856 crore as against Rs 2,690 crore in the previous quarter. The company said that the EBITDA during this quarter was lower as compared to the previous quarter by 10% at Rs 548 crore as against Rs 608 crore.
The EBITDA margins were also lower at 19.2% as against 22.6%. The profit after tax was lower at Rs.236 crore as against Rs 289 crore in the previous quarter.
The company in its earnings call shared that this year has been an exceptional year for the company. Gray cement volumes for the company have grown by 19%. Its central India expansion achieved capacity utilization of 83% in its first year of full operations.
According to media reports, the company plans to enhance visibility as part of its expansion strategy.
