Amit Shankar named Creative Head at Famous Innovations, Delhi
Prior to this, Shankar was National Creative Director at Publicis
Amit Shankar has been roped in as the Creative Head for the Delhi office of Famous Innovations, as per media reports.
Prior to this, Shankar was National Creative Director at Publicis.
On the appointment, Raj Kamble, Founder and CCO, Famous Innovations, was quoted as saying: "I genuinely believe that the best agencies are built when creatives are in charge, but it’s hard to find creative talent who can truly take the steering wheel and build an agency, not just ads. It was this entrepreneurial spirit that made us believe in Amit (Shankar)."
Media reports have quoted Shankar as saying: “Advertising as an industry is in its ‘Renaissance’ era. The old practices will have to fade away for it to remain relevant. And it’s the brave new ideas which will further the industry’s future.”