Grapes Digital wins integrated marketing communication mandate for Logitech, India

Grapes Digital has bagged the entire portfolio of integrated marketing communication for Logitech, India.

The strategic partnership will see Grapes Digital, playing a pivotal role in conceptualising multi-dimensional communication strategies, digital, creative, media buying along with brand management for Logitech, the agency said in a statement.

The mandate was awarded to Grapes Digital after a multi-agency pitch.

Speaking on the win, Himanshu Arya, Founder, Grapes Digital, said, “We are truly honoured to have Logitech, India onboard. By pushing the barriers of innovation, our focus has always been on exceeding our client’s expectation. We are hopeful that with our core pillars, content, media and digital, we will be able to create a comprehensive digital package and drive growth for Logitech, India across new-age channels.”