A new low-cost carrier is being readied by liquor baron Vijay Mallya. Christened Kingfisher Air by the UB Group chairman, who will be filing for scheduled carrier status next week with the director general of civil aviation, the no frills airline will fly on all national routes.
Putting aside their competitive differences, Yahoo!, America Online, Microsoft and Earthlink this week unveiled technical recommendations that focus on verifying the identity of an e-mail sender.
America Online (AOL) has announced a $435m deal to acquire online marketing firm Advertising.com, a resounding vote of confidence in the Internet advertising market that many had until recently written off for good.
The surprise winner in the durables market last year, the microwave ovens (MWO) category, is looking at a 25 per cent increase in sales this year. The category, which is still at a nascent stage, saw a growth of 26.5 per cent in the financial year 2003 at an estimated size of 2,15,000 units over 2002, with the Korean companies LG and Samsung cornering a major chunk of the market.
The Lalit Khaitan-managed company Radico Khaitan will acquire the entire stake of Bacardi or most of it as it takes over Whytehall's half-a-million cases annual Indian Made Foreign Liquor (IMFL) operations.
Sony Entertainment Television has bagged the prestigious Promax Gold and BDA Bronze awards for the promotion initiatives the channel carried out for the flagship shows, ‘Kkusum’ amd ‘Jassi Jaisi Koi Nahin’.
A new low-cost carrier is being readied by liquor baron Vijay Mallya. Christened Kingfisher Air by the UB Group chairman, who will be filing for scheduled carrier status next week with the director general of civil aviation, the no frills airline will fly on all national routes.
Creating a new legal entity for its existing below the line divisions, Leo Burnett has brought in an international Burnett brand - Black Pencil. The agency has floated a separate company- Black Pencil Advertising Pvt Ltd to represent all the divisions for its non-conventional advertising business.
Grey Global Group has hired Goldman Sachs to sell the company, triggering a scramble to acquire advertising's last independently owned holding company. According to sources WPP Group and Japanese giant Dentsu are already in the chase.
The Jagadish Hinduja-promoted Weekender will see a change of guard at the top with Mr Govind Mirchandani leaving the company to head Reid & Taylor, part of the S. Kumars Group.
Hit by a severe downtrading, fast-moving consumer goods (FMCG) companies have pared their adspends by 10-15 per cent in the past year. As FMCG adspends account for a third, or Rs 3,000 crore, of the Rs 9,000 crore Indian advertising market, the cuts could add up to Rs 300-450 crore.
Marvel Enterprises Inc and Gotham Entertainment Group – the Indian publishing licensee of Marvel Comics and the leading publisher of different international comics in South Asia, has announced the launch of Spider-Man India. The Indian version of the Spider-Man would be Pavitr Prabhakar.
Indian wing of major global web portals and some of the most prominent Indian portals have formally launched Internet & online Association. The organisation plans to expand and enhance the content and business realisation through online advertising, e-commerce and mobile advertising.