Date-wise News

Upping the ante a day before the Board of Control for Cricket in India (BCCI) is to announce its decision on the telecast rights for all international cricket played in India over the next four years, Subhash Chandra, chairman, Zee Telefilms, said that he was “hundred per cent confident of bagging the telecast rights”. However, he also said that in case Zee did not get the rights “despite being the highest bidder, we will go to court and it will be a fierce battle.”

e4m Desk Sep 4, 2004 4:24 PM

Eric Kim, executive vice president of global marketing operations at Samsung, is leaving the company in the midst of $ 700-million ad review, to become chief marketing officer at Intel Corp, reveal executives close to the situation.

e4m Desk Sep 4, 2004 8:26 AM

Data released by NBC last night shows that the first 11 days of the Athens Olympics has drawn more viewers than the entire 17 days of the 2000 Summer Games in Sydney, Australia.

e4m Desk Sep 4, 2004 8:26 AM

The latest commercial of Tata Indica to hit the tube is wooing potential coustomers with a test-drive-and-win-an-Indica scheme. The initiative appears to be an attempt attempt to reposition the vehicle as a family car, and shrug off the perception that it is a luxury cab. Company officials however refuse to accept the repositioning argument.

e4m Desk Sep 4, 2004 8:25 AM

The Calcutta High Court today directed Heinz India Pvt Ltd to telecast the advertisement of Complan, after deleting the Cup marked `H', in the advertisement. The ad shows two cups, the bigger one showing a `C', and the smaller showing `H'.

e4m Desk Sep 4, 2004 8:24 AM

The Bombay Stock Exchange (BSE) consumer durables sector index has outperformed all other sectoral indices in August by a huge margin. The consumer durables index has gained almost 15 per cent while the benchmark BSE Sensex managed to end just 0.42 per cent higher from 5170.32 on July 30 to 5192.08 on August 31.

e4m Desk Sep 4, 2004 8:23 AM

Sachin Tendulkar’s Tennis Elbow and the Indian cricket team’s poor form could hurt television channels and colour television makers, which have invested big in the forthcoming ICC Champions Trophy.

e4m Desk Sep 4, 2004 8:22 AM

Action in private FM radio has now shifted to spectrum planning. An expert team is at work to assess frequencies which can be repeated for the second phase of private FM radio.

e4m Desk Sep 4, 2004 8:22 AM

RPG Netcom is digging in heels for its battle with Zee Telefilms, claiming that it does not owe any money to Zee for feeding its bouquet to subscribers. A day after Zee switched off its bouquet of 17 channels to RPG Netcom, alleging a payment default of nearly Rs 7 crore, RPG Netcom said its subscribers are not likely to miss any of Zee-Turner channels.

e4m Desk Sep 4, 2004 8:21 AM

Sahara Samay has recently acquired a software solution for advertisement management from beehive Systems that would enable the channel to cater to a growing demand for retail advertising, particularly on regional channels. The channel will be running these pop-up commercials with the new software in a fortnight's time.

e4m Desk Sep 4, 2004 8:19 AM

Diamond Trading Company has finally released the much talked-about Nakshatra ad campaign developed by JWT and shot by international filmmaker Tarsem. DTC has earmarked a budget of Rs 10 crore for this collection.

e4m Desk Sep 4, 2004 8:18 AM

Have you ever wondered how different the Chinese and Indians are with regard to how they enjoy their home entertainment products? Whether Indians really love watching sports on a big screen TV more than sex - or is it a myth? To study the social and cultural dynamics that bring people together around home entertainment, Philips Electronics commissioned Harris Interactive to field Philips' Global Home Entertainment Survey, consisting of insights from consumers in 13 countries.

e4m Desk Sep 4, 2004 8:17 AM

Hindi news channel Aaj Tak is going in for a makeover from September 6 with a complete overhaul in the channel's look as well as style of presentation. TV Today Network CEO, G. Krishnan, says Aaj Tak's relaunch will showcase a new studio, a change in the logo, bold colours.

e4m Desk Sep 4, 2004 8:16 AM