After a stint of seven months, Prabhakar Mundkur has decided on destination next. Leaving his duties as Business Development Director, JWT, he has joined Percept H as COO. Mundkur has joined the organisation today and would be reporting into Percept H, President, Rajesh Pant.
Pantaloon Retail, the prominent player of the organised retail sector has decided to move its media duties to Carat Media. The incumbent on the business is Insight. The account size is pegged in the region of Rs 35 – 40 crore
Bharat Petroleum Corporate Ltd has decided on the agencies to take care of its Rs 40 crore advertising business. Around nine agencies were invited for the annual review and sources inform that the decision is in favour of Lowe Lintas, Saatchi & Saatchi and Euro RSCG.
The average American Internet user spends three hours a day online, with much of that time devoted to work and more than half of it to communications, according to a survey conducted by a group of political scientists. The survey found that use of the Internet has displaced television watching and a range of other activities.
Going car shopping in the new year? Step on those brakes and do not take the plunge till you have assessed the dozen-odd new wheels set to hit the roads in 2005.
Over 1.4 crore new telephone connections, about 88% of them mobile, were added in the eight months of this fiscal (April-November 2004), taking the number of connections in the country to over nine crore.
Times Internet Limited’s business events division, Indiatimes Mindscape is organising Indiatimes Wellness Forum. Deepak Chopra will speak at the event, which will be held at Delhi, Bangalore and Mumbai on January 9, 22 and 23 respectively.
The Rs 12,000 crore Indian advertising industry is poised for healthy growth in 2005 as ad spend is likely to go up in key sectors such as telecom, financial services, automotives, entertainment, media and retail.
Haier India, a wholly owned subsidiary of the $9.2-billion Haier Group, the Chinese home appliances and consumer electronics major, plans to launch its mobile handsets by mid-January 2005. The company will also be setting up its own CTV manufacturing unit and an R&D centre in 2005.
Reid & Taylor, positioned as a luxury suiting brand, is now focusing its attention on the middle segment of the market to expand its presence. This follows consumer research that showed that the brand is perceived to be much more expensive than it actually is.
The recent initiative of the Indian Newspaper Society (INS) to constitute a separate committee to promote the interests of small and medium newspapers and magazines and the upcoming seminar on January 10 to evolve a consensus for redressal of their problems have been well received.
‘Koi Mil Gaya’ has delivered heavily for Max and by simple virtue of available options, worked better than it did for Sony Entertainment Television. On Max, the Christmas Day-broadcast of the movie has fetched a rating of 5.68, making it the highest scorer on a movie channel in 2004. On Sony, when the movie was aired on October 24, 2004, it clocked 5.39.
Leading Hindi daily Dainik Jagran, after successfully penetrating Jharkhand and Bihar, is planning to start an edition in Bengal. Currently, the group is delivering to Bengal the spillover print-run from Bihar.