Date-wise News
Picture bright for LCD televisions
It is still a far cry from the scorching numbers seen in the sector across the world, but Indian consumer electronics companies are getting ready for the demand for flat-panel television sets to quadruple in the country this year.
Aussie film and TV production Co bags award for promoting trade between India and Australia
Films and Casting Temple, one of Australia’s biggest film and TV production companies working with India, has been awarded for its outstanding contribution to the promotion of bilateral trade between India and Australia in the films and media sector, at the Indo Australian Business Excellence Awards.
Strepsils rides the music wave in collaboration with Saregama
Medicated cough drops brand Strepsils and Saregama, an RPG Group music company, have joined hands to produce a series of music albums to promote old Hindi film music sung by some of the best voices in the country under the title ‘Strepsils Pure Voices’.
French monthly Le Monde in editorial pact with Delhi-based Hardnews
Leading French magazine, Le Monde Diplomatique, which has a global readership of over 1.5 million in 17 languages, has entered into an editorial alliance with Delhi-based national news monthly Hardnews.
Zee Cinema ties up with FM channels to promote Amitabh-starrer ‘Aankhen’
As a part of its ongoing festival on Amitabh Bachhan, ‘Shaniwaar ki Raat, Amitabh Ke Saath - His Golden Years’, Zee Cinema has started an innovative contest to promote Big B’s movie ‘Aankhen’, which will be telecast on September 24.
News channels join hands with cable networks
The cut-throat rivalry between news channels has reached a point where competitors are inking 'carriage' deals with cable networks. The deal includes a commitment to slot them in the frequency of other popular news channels. This ensures a readymade audience and displaces the competitor to a lesser-used frequency.
New Orangy commercial from Mirinda scores high on fun quotient
Mirinda’s new TVC brings out the fun element of the ‘orangy’ drink where the young protagonist goes around practicing his suction power on anything orange that reminds him of Mirinda.
StanChart appoints new consumer banking and credit card chiefs
Standard Chartered Bank has appointed Anindo Mukherjee as the Head, Credit - Consumer Banking, India and Nepal, while R L Prasad has been promoted as the General Manager, Credit Cards and Personal Loans, India.
Madison bags General Motors account, ad spends at over Rs 50 crore
Madison Media has won the media duties of General Motors. The auto major had put its media business under review almost five months back. The account size is in the region of Rs 50 crore upwards and the incumbent on the business is Universal McCann.
Get ready for a blackout on STAR Network today
Don’t be surprised if your TV screens go black while watching the STAR Network on September 24. Known for its path breaking marketing initiatives over the years, the STAR Network has once again planned something really innovative.
Media Transasia to launch Maxim by year-end with Piyush Sharma as Associate Publisher
Piyush Sharma, who was VP-Marketing with Tehelka, has joined Media Transasia recently as Associate Publisher of Maxim, the soon-to-be-launched men’s magazine. Sunil Mehra will be the Editor.
ABC elects new Council of Management for 2005-06; Kurush Grant is new Chairman
The Audit Bureau of Circulation has elected its new Council of Management for 2005-06. Kurush Grant, Divisional Chief Executive, Tobacco Division, ITC Ltd, has been elected as the new Chairman, while Shobhana Bhartia, Vice-Chairperson, HT Media Ltd, is the Deputy Chairperson.