The RJ-hunt that kicked off with much fanfare has found its final four contestants. Punjab's biggest star and Bollywood actor Jimmy Shergill will be the celebrity judge for the grand finale to be held on 19th of September at The Radisson, Jalandhar.
Reliance Broadcast Network Limited’s experiential marketing wing BIG Live, is taking the music awards deeper into the country with more localised music awards in the regional languages like Oriya, Rajasthani, Gujarati and Punjabi. These awards are part of the vision and endeavour of the company to reach, engage and enrich consumers, through the power of relevant ideas, creating ever growing value for its stakeholders. The awards are scheduled to happen during the festive quarter – over September and October 2010.
Radio Mirchi remains the hot favourite FM station in the Delhi market as per the RAM data for five-week average ending with Week 35. Mirchi ended Week 35 with a market share of 24.6 per cent, way ahead of the rest.
The Haryana Urban Development Authority (HUDA), Faridabad has invited sealed bids from experienced agencies, offering advertisement rights for display of ads on 30 unipoles, four mobile vans and 50 pole kiosks at various locations across the city.
In a bid to strengthen its television content division, Saregama India Ltd has lined up a new game show and two mega serials on Surya TV, Mahuaa Bangla and Sun Network. These launches are aimed at further fortifying Saregama’s offering in the regional television space.
Dainik Bhaskar organised the second India Pride Awards 2010 on September 13 in Delhi. The Awards commemorate public sector undertakings for excellence in their various spheres. OP Bhatt, Chairman, SBI, was conferred the Life Time Achievement Award in PSU.
Continuing with its exercise to redefine and restructure its brand architecture, Taj Hotels Resorts & Palaces has launched a new brand, Vivanta by Taj. Targeted at the cosmopolitan global traveler, Taj will be making extensive use of digital media to promote Vivanta.
Mid DAY Infomedia Ltd’s ME (Mid DAY Entertainment) division will have a core focus on effective utilisation of multiple media vehicles available, such as print, web and mobile, towards providing brands with consolidated entertainment marketing solutions.
It’s not just the Hindi dailies, but major English dailies, too, that are vying for supremacy in the NCR region. With the launch of The Times of India’s Gurgaon edition, the print war has further intensified. TOI’s Gurgaon is lead by CP Surendran.
Hindi newspapers have taken to the digital medium enthusiastically and are now seeking to go beyond e-papers and news websites. However, there are some steep challenges to surmount before Hindi dailies’ digital forays are at par with their English counterparts.
GroupM held its second Choreos Awards in New Delhi on September 14, 2010 amidst much fanfare. The Awards recognise talent and outstanding group and individual achievements. Like last year, the central theme of the Awards this year was choreographing convergence.
A packed house cheered on the winners of Choreos Awards 2010, the internal awards instituted by GroupM last year. In all, 10 Choreos Awards were given away this year – six individual awards and four group awards – at a grand ceremony held in Delhi on September 14.