Date-wise News

There's a definite coming-of-age for PR in India: Pranav Kumar

There's a definite coming-of-age for PR in India: Pranav Kumar?blur=25

“Driving this upsurge in PR is the emergence of the increasingly savvy consumer, explosive media growth, somewhat increasing segmentation (of consumers and the media) and the rise of what we call the ‘now’ web,” according to Pranav Kumar, MD - India, Bite Communications.

exchange4media Staff Mar 26, 2011 7:49 AM

Jaquar's focus is clearly set on globalisation: Rajesh Mehra

Jaquar's focus is clearly set on globalisation: Rajesh Mehra?blur=25

“Jaquar aims to establish itself firmly in the world’s top markets, to be acclaimed as an international brand. Its products have been very well received in international markets,” points out Rajesh Mehra, Director & Promoter, Jaquar.

exchange4media Staff Mar 26, 2011 7:45 AM

Week in Review: Readership data, rejig & FICCI Frames

Week in Review: Readership data, rejig & FICCI Frames?blur=25

Looking back at the week gone, it was time for further analysis of IRS 2010 Q4 data, excitement over ICC CWC’11 matches, even as the M&E industry got busy with the FICCI Frames 2011. UTV underwent a rejig this week. Ad industry veteran CVL Srinivas spoke on plans for SMG & LiquidThread.

exchange4media Staff Mar 26, 2011 7:37 AM

MF print ads jump 89 pc in 2010: AdEx Analysis

MF print ads jump 89 pc in 2010: AdEx Analysis?blur=25

Mutual Fund print advert registered a whopping 89 per cent growth in 2010. Maharashtra topped the percentage share at 16 per cent, with Kerala following at 12 per cent.

exchange4media Staff Mar 26, 2011 7:33 AM

Euro RSCG announces new management in India

Euro RSCG announces new management in India?blur=25

Euro RSCG has elevated Sushant Panda to Managing Partner & CEO, India; Satbir Singh to Managing Partner & CCO, India and Shavon Barua to President, West & South-India.

exchange4media Staff Mar 26, 2011 7:28 AM

Reporter's Diary: Summer, Sand and News!

Reporter's Diary: Summer, Sand and News!?blur=25

With summers around the corner, Tasneem Limbdiwala gives a peek into what is on the e4m cards...

Tasneem Limbdiwala Mar 26, 2011 7:26 AM

IDMA 2011: Mahendra Swarup & Shashi Sinha to co-chair Jury

IDMA 2011: Mahendra Swarup & Shashi Sinha to co-chair Jury?blur=25

Momentum is building up for the second Indian Digital Media Awards 2011. Mahendra Swarup, Chief Mentor, Smile Interactive Technologies Group, and Shashi Sinha, CEO, Lodestar UM India, will co-chair the Jury this year.

exchange4media Staff Mar 26, 2011 7:24 AM

I am absolutely not worried about new business: CVL Srinivas

I am absolutely not worried about new business: CVL Srinivas?blur=25

“I don’t see any point in running around and trying to get accounts from day one just because one is new to the agency or has contacts with the market. The system needs to be able to deliver that automatically,” says CVL Srinivas, MD, LiquidThread (APAC) & Chairman, SMG, India.

exchange4media Staff Mar 26, 2011 7:02 AM