Reporter’s Diary: Confessions of a shopaholic
Priyanka Nair writes about the effectiveness of brand communication in a retail set-up and using it for optimal customer engagement
Date-wise News
Being present on digital platforms has become basic hygiene: Sanjay Gupta, Jagran Prakashan
“I don’t want to get into how revenues will come into digital. But we want to be prepared for it so that when it happens, we are in a position to take advantage of it,” said Sanjay Gupta, CEO, Jagran Prakashan
OOH industry will grow 9 pc in 2012: Ashish Bhasin
The distinguished jury panel, led by Chairman Ashish Bhasin, is all set to judge the entries for the OOH Advertising Awards 2012 on March 12
We are expanding aggressively: Sandeep Kataria, Yum! Restaurants India
“We entered 10 cities in 2011, including tier II cities such as Raipur, Ranchi, Indore, etc.,” said Sandeep Kataria, CMO, Yum! Restaurants India