`Date-wise News`

Pfizer Upjohn encourages couples to talk about impotence in new campaign

The campaign was launched with a survey to gauge people’s knowledge of ED, its treatment and the factors that influence treatment

exchange4media Staff Aug 29, 2020 8:00 PM

Nestle rolls out series of films for Resource High Protein campaign

The Indian FMCG major has commissioned Lowe Lintas Delhi to execute the campaign for the product

exchange4media Staff Aug 29, 2020 6:00 PM

Asianet & Mohanlal team up for Onam special programme 'Lalonam, Nallonam'

The programme is a mix of many entertainment shows, featuring celeb skits, drama and Onam-special games

exchange4media Staff Aug 29, 2020 2:04 PM

Cofsils encourages gargling for good health in new TVC

The ad was created by The Womb during the lockdown and will be showcased on TV and digital platforms

exchange4media Staff Aug 29, 2020 2:00 PM

IPL 2020 schedule on hold after CSK staff test positive for COVID: Report

BCCI has assured that there will be 'no immediate threat' to IPL, which is scheduled to start on September 19

exchange4media Staff Aug 29, 2020 1:19 PM

Amazon ropes in Akash Banerji as Head of Marketing for mobile business development unit

Previously, Banerji had been helming Viacom18's OTT platform VOOT

exchange4media Staff Aug 29, 2020 12:54 PM

Sochcast ropes in first employee Akanksha Thapliyal as Head, Originals

Previously, she helmed content at Word of Mouth Media

exchange4media Staff Aug 29, 2020 10:16 AM

e-TechManch: The future of marketing is about the constant need for change

Laurent Ezekiel, Chief Marketing & Growth Officer, WPP, spoke about how brands need to constantly evolve and explore new opportunities outside their own sectors

exchange4media Staff Aug 29, 2020 9:59 AM

Recap: The Week That Was

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Aug 29, 2020 9:38 AM

e-TechManch: All legendary brands have been backed by communities: Tamanna Dhamija

On Day 2 of the e-TechManch conference, Dhamija, CEO, Co-Founder, Convosight, shared insights on the best-kept secret in digital marketing

exchange4media Staff Aug 29, 2020 9:31 AM

Faasos promises respite from boring foods in new campaign

The campaign by Wunderman Thompson South Asia focuses on the brand's new product --Faasos Signature Rolls

exchange4media Staff Aug 29, 2020 9:13 AM

Colgate encourages India to 'Keep Smiling' even in the face of social prejudices

The new film by RedFuse for the brand showcases the journey of elderly singles to find companionship while overcoming the fear of judgment

exchange4media Staff Aug 29, 2020 8:58 AM

Britannia Cake spreads sweetness in new TVC for Layerz

The ad created by Grey Group highlights a light-hearted banter between a child and his grandfather

exchange4media Staff Aug 29, 2020 8:42 AM

e-TechManch: This is the time to serve and not sell: Raja Rajamannar, Mastercard

Rajamannar, Chief Marketing & Communications Officer and President, Healthcare, Mastercard, spoke about the crises surrounding the world today and how marketers should carry themselves in the future

exchange4media Staff Aug 29, 2020 8:26 AM

Digital marketing can turn loyal consumers into evangelists: Arvind Bhandari, Nestlé

Arvind Bhandari - Executive Vice President, Director Nutrition South Asia Region, Nestle addressed the topic ‘Digital marketing aligned to classical marketing’ at e4m e-TechManch 2020

exchange4media Staff Aug 29, 2020 8:09 AM