Adda52 unveils ‘Life ko Ace Karo’ campaign featuring Ali Fazal and Badshah
The campaign focuses on helping people to enhance skills and teaching people to win in life too
Date-wise News
Hemant Mehta exits Kantar after three decades with the company
Mehta, the Managing Director at Kantar & Chief Strategy Officer, Kantar South Asia, will be replaced by Puneet Avasthi
BMC to revoke licences of 2 OOH firms: Report
Orion Advertisers & Selvel Publicity have been pulled up by BMC for allegedly hacking trees to prevent them from obscuring their billboards
Recap: The Week That Was
We bring you a roundup of the news that made headlines this past week
Navneet urges students to do 'Smart Tayari'
To mark the launch of Navneet Digibook, the brand has launched a digital video campaign conceptualised by The Minimalist
aLL celebrates 'Happy Bodies' in new campaign
Crafted by Brandmovers, the campaign carries a message of body positivity and self love
HDFC Life unveils 'Bounce Back' campaign
The campaign will be promoted across multi-media platforms with focus on Television, Digital, DTH, and OOH
Wanted Star TV to be seen as the employer of choice in the media industry: Peter Mukerjea
Mukerjea, the ex CEO of Star India, has released his memoir 'Starstruck: Confessions of a TV Executive', which recounts his three-decade-long journey in the Indian TV industry
Sleepwell’s new campaign encourages women to be vocal about their needs & comfort
The campaign highlights the needs and expectations of different women from an equal world
Blue Heaven reframes make-up category with ‘O Beauty Beauty!’ campaign
Conceptualised by Lowe Lintas, the campaign brings out the brand's proposition - Don’t miss any opportunity to express your beautiful self
Video: PMAR 2021: Ajit Varghese on consumer privacy
At the unveiling of the Pitch Madison Advertising Report 2021, Ajit Varghese, Chief Commercial Officer, ShareChat, spoke about the big shifts in technology plus covid-19 impact