Mukesh Ambani says his children are 'taking over the reins'
At the RIL AGM, Ambani strongly hinted that his children will ultimately helm the conglomerate’s various units
Date-wise News
Villain ropes in Hardik Pandya as brand ambassador
The cricketer will be promoting the brand’s new perfume range
Times OOH unveils new media sites across Mumbai Airport Terminal 2
The display sites are named ‘Digital Alley’ and ‘Digital Square’
Disney+ Hotstar attracted 13 million concurrent users for India-Pak Asia Cup clash
The concurrent viewership for the Asia Cup clash between the two teams has surpassed their ICC T20 World Cup 2021 face-off which had 12.8 million concurrent users on the platform
Fastrack onboards Sanya Malhotra as brand ambassador
Launches a new campaign for Reflex Play+
Exotel Appoints Angira Agrawal as Global SVP GTM and Strategy
Agrawal moves to Exotel from Airtel
Biotique announces Sara Ali Khan as brand ambassador for facial skincare range
Launches campaign ‘Real is really beautiful’
Gaurav Bhaskar to lead Google’s communications for South East & South Asia also
Bhaskar has been associated with Google for over 13 years
Meta and Jio Platforms collaborate to launch JioMart on WhatsApp
Customers can now browse the JioMart catalog, add products to cart and make purchases all within WhatsApp
Zivame.com’s new campaign gives assurance of being a platform that understands women
The campaign, which has three films, has been created by Leo Burnett
Cipla unveils latest edition of #BerokZindagi campaign
The brand has released a new video around its popular #InhalersHainSahi song
2nd Realty+ Women Icon Conclave & Awards 2022 showcases women leadership
Held on August 27, 2022, the day was extra special as it was also the 18th Anniversary of Realty+
Mercedes-Benz India elevates Santosh Iyer as MD & CEO
Iyer is the first Indian and the youngest to take charge at the helm of affairs of Mercedes-Benz India
GroupM India joins hands with ShareChat
GroupM India’s clients will gain access through ShareChat to a growing network of influencers and creators
KFC ropes in Allu Arjun for new campaign
The brand film brings together the south superstar along with KFC’s Colonel
Legends League Cricket onboards SKYEXCH.NET as Title Sponsor for Season 2
The league, which is being played in India for the first time, will be hosted in five cities
Industry players share ‘experiences’ of building a brand
At e4m Pride of India Brands – South conference, a panel discussion was held on brand journeys, expansion strategies and more
Go far with Spinny, says Sachin
The campaign will be run on digital platforms along with TV, radio, OOH and OTT platforms
Khadim ushers in Durga Puja festivities with new campaign
The campaign features YouTubers The Bong Guy & Wonder Munna
TVS Eurogrip flags off 3rd edition of Brunch & Biking in Chennai
The event was marked to celebrate Madras Week, and promote road safety
Hamdard launches campaign for Safi with Kriti Sanon
The 360-degree media campaign film has been conceptualised by Dentsu, Delhi
Snapchat's unique audience cannot be reached on other platforms: Survey
Snap's GlobalWebIndex has surveyed Snapchatters to compare the platform’s unique daily audience vs. other social platforms
Saregama strikes global licensing deal with YouTube
Users can now create content using Saregama’s catalogue on YouTube
Infectious Advertising hires Anil Jayachandran as Chief Strategy Officer
He was earlier heading Communications Planning for Omnicom, Malaysia
‘Our apps have democratised content space & brought out the cultural diversity of India’
Speaking at the Pride of India - South conference, Sharechat & Moj Chief Commercial Officer Ajit Varghese shared that the Sharechat ecosystem reaches 2/3rds of active internet users in South India
Customer loyalty as a concept needs to be relooked at: Ashwinder R Singh, Bhartiya Urban
At e4m Pride of India Brands - The Best of South conference, Ashwinder R Singh, CEO-Residential, Bhartiya Urban, spoke on the topic ‘The New Frontiers of Marketing’
Virendra Tivrekar to head Rediffusion Design Studios
This is Tivrekar’s second innings at Rediffusion DY&R
Brands need to aggressively promote transparency: Bhaskar Bhat, Tata Sons
The Director of Tata Sons delivered the opening keynote at Pride of India - South conference
Industry experts share insights on leveraging tech to build brands
At the e4m Pride of India Brands - Best of South conference, a panel discussion saw industry leaders speak on how technology can help businesses ace marketing campaigns